Meta Ads Upload Specialist (Paid & Organic Social)

Located in DHA Phase 8, Lahore, this full-time position requires working on-site during night shifts aligned with U.S. hours, Monday to Friday, starting at 5:00 PM PKT for eight hours daily. The role focuses on uploading and managing paid advertisements primarily within Meta Ads Manager, alongside scheduling organic social media content across various platforms. The successful candidate will handle a high volume of ad uploads, ensuring accuracy and adherence to approved creative and campaign instructions. This position is not involved in graphic design, video editing, copywriting, or media buying; instead, it requires precise execution of marketing team directives to maintain clean records and timely publishing.

Key Responsibilities
- Upload and set up Meta ads correctly within campaigns and ad sets using approved creative materials, copy, links, and instructions.
- Support paid media uploads on additional platforms such as YouTube, TikTok, AppLovin, and Reddit as needed.
- Schedule and publish organic posts and videos on Facebook, Instagram, YouTube, TikTok, Reddit, and other assigned channels, following the agreed publishing cadence.
- Manage the content queue and records within ClickUp, verifying that all tasks have final assets, copy, destination, and publishing instructions before uploading.
- Maintain updated records in ClickUp, including upload status, scheduled dates, ad/post IDs, live links, and proof of completion.
- Conduct thorough quality checks on every ad and post, ensuring correct naming conventions, captions, headlines, thumbnails, CTAs, tracking links, and schedules.
- Review previews for aspect ratio, cropping, text placement, subtitles, audio, offer details, and working links before publishing or scheduling.
- Troubleshoot routine upload issues, monitor processing and publication status, and escalate ad rejections or account access problems as necessary.
- Ensure any changes to approved copy, creative, or campaign settings receive prior approval before implementation.
- Utilize company-provided AI and software tools to expedite batch uploads and repeatable workflows, verifying AI outputs and documenting useful processes.
- Manage a workload of approximately 100 ad uploads per week initially, potentially increasing to around 200 uploads across platforms as efficiency improves.

Required Qualifications
- Proven hands-on experience uploading and setting up ads in Meta Ads Manager, with a clear understanding of campaigns, ad sets, and ads, and the ability to check previews before launch (non-negotiable).
- Experience publishing or scheduling organic social content and navigating multiple business accounts, platform dashboards, and permission settings confidently.
- Exceptional attention to detail and the ability to perform repetitive, high-volume tasks accurately while adhering to written instructions and deadlines.
- Strong written English communication skills and reliability in team coordination.
- Proficiency in organizing files and maintaining accurate task records.
- Comfortable using Slack for daily communication and collaboration.
- Experience with project management platforms such as ClickUp, Asana, Trello, or Monday.com, with a willingness to learn ClickUp specifically.
- Familiarity with AI and software tools to assist workflow, coupled with rigorous human review of outputs.
- Adherence to company policies regarding account access and credential security.

Preferred Qualifications and Benefits
- Competitive monthly salary ranging from Rs120,000 to Rs150,000.
- Opportunity to work closely with senior leadership, including the Chief Operating Officer, Vice President of Marketing, Social Media Manager, and Affiliate Marketing Manager.
- Collaborative team environment with communication primarily via Slack.
- Structured onboarding process with clear volume targets and workflow expectations.

Candidates should be comfortable commuting to the on-site location and prepared to handle a fast-paced, detail-oriented workload. Applicants will be asked about their previous ad upload volume, years of experience with Meta Ads Manager, and commuting readiness during the application process.