MTO - Amazon Marketing

Nishat Chunian Limited (NCL), established in 1990, is one of Pakistan’s foremost vertically integrated textile manufacturers. With over 7,000 employees and operations that encompass spinning, weaving, and home textiles, NCL has built a strong reputation over 36 years for quality, innovation, and operational excellence. The company’s growth is driven by a performance-oriented culture, a commitment to sustainability, and continuous innovation. Beyond manufacturing, NCL has expanded into the B2C retail sector with flagship brands The Linen Company (TLC) and Loomé. These brands have a presence in Pakistan and the UAE, supported by a robust e-commerce platform serving markets in the US, UK, Canada, and UAE. Combining craftsmanship with digital innovation, NCL delivers premium home and fashion products globally.

Key Responsibilities
- Manage and optimize Amazon PPC campaigns across sponsored products, sponsored brands, and sponsored display ads to drive sales and profitability.
- Conduct comprehensive keyword research, competitor analysis, and market trend evaluation using industry-leading tools to inform campaign strategies.
- Optimize advertising budgets, bids, ACoS (Advertising Cost of Sale), TACoS (Total Advertising Cost of Sale), and ROAS (Return on Ad Spend) to maximize campaign efficiency and profitability.
- Utilize AI tools to enhance product listings, refine bidding strategies, and improve overall campaign performance.

Required Qualifications
- Bachelor’s or Master’s degree in Business Administration with a focus on Marketing.
- Between 6 months to 1 year of hands-on experience with Amazon Seller Central, including catalog management, Amazon SEO, and brand registry processes.
- Strong proficiency in Amazon Advertising Sponsored Ads, with certification highly preferred.
- Experience using seller board, scale insights, and SEO best practices to optimize online sales performance.
- Detail-oriented with strong analytical skills to interpret data and make informed decisions.

Preferred Qualifications and Benefits
- Amazon Advertising Sponsored Ads certification is highly desirable and will be considered an advantage.
- Opportunity to work in a dynamic, growth-oriented environment within a leading textile and retail company.
- Located in Gulberg, Lahore, offering a professional workplace with a focus on diversity and equal opportunity employment.

Nishat Chunian Limited is committed to fostering an inclusive workplace and promotes diversity at all levels of the organization. This role offers a unique chance to contribute to a well-established brand that blends traditional craftsmanship with cutting-edge digital marketing strategies.