Posted Nov 21, 2023 206 views
As a Digital Marketer (ASO) at Nixxsol, you will play a crucial role in promoting and optimizing our mobile games for maximum visibility and user acquisition. You will work closely with our development and creative teams to ensure our games reach a wider audience and achieve strong performance in the market. The ideal candidate will have a minimum of 3 years of experience and possess expertise in ASO(App Store Optimization), game design sensibility, and proficiency in AdMob and Google Ads.
Experience: Minimum of 3 years
Key Responsibilities:
1. App Store Optimization (ASO): Implement ASO strategies to improve the visibility and ranking of our mobile games on app stores. This includes keyword research, optimizing app descriptions, screenshots, and icon design.
2. Game Design Sense: Collaborate with the game development team to provide insights and suggestions regarding game design elements that enhance user engagement and monetization.
3. User Acquisition: Plan and execute user acquisition campaigns using various digital marketing channels, including Google Ads, Facebook Ads, and other relevant platforms.
4. AdMob Management: Manage and optimize AdMob campaigns to maximize revenue and user engagement within our games.
5. Analytics and Reporting: Regularly monitor and analyze key performance metrics and user data to make data-driven decisions. Prepare and present performance reports to the management team.
6. Competitive Analysis: Stay updated on industry trends and competitors to identify opportunities for improvement and innovation.
7. Collaboration: Work closely with cross-functional teams, including game developers, artists, and designers, to align marketing efforts with the game's overall strategy.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field preferred.
- Minimum of 2-3 years of experience in digital marketing, with a focus on mobile app marketing.
- Proven expertise in ASO strategies and techniques.
- Strong knowledge of game design principles and their impact on user engagement.
- Proficiency in managing and optimizing AdMob and Google Ads campaigns.
- Familiarity with marketing analytics tools and data-driven decision-making.
- Excellent communication and collaboration skills.
- Self-motivated, detail-oriented, and able to work independently.
- Passion for mobile gaming and a strong understanding of the gaming industry trends.
Skills
Job Details
Nixxe Solutions LLC
pNixxe Solutions was incorporated in 2016, with a vision to become one of the region’s leading companies in providing business process outsourcing solutions and IT Solutions. Nixxe Solutions was set up to develop outsourcing business. Nixxe Solutions has now established itself in domestic market and now venturing into international market to develop outsourcing business. Our services include comprehensive BPO & Software Solutions. Driven by our belief in constant innovation and progressive growth, we partner with our clients to provide them with a distinct competitive advantage. Nixxe Solutions is an industry leader in telemarketing services and Certified service provider. We have a proven track record for success. With Telemarketing as a core competency, we understand that there are several factors that contribute to successfully outsourcing part or all of your business. With expertise in B2B Outsourced Telemarketing, B2C Outsourced Telemarketing, Call Center Consulting and Outsourced Telemarketing QA, the team at Nixxe Solutions has your back. Acting as an extension of your team, we commit to dedicate the time and resources necessary to deliver results./p
What is your Competitive Advantage?
Similar Job Titles
Ayesha Shaukat
Social Media Marketing Manager
Ivoke
Aqib Irshad
Head of HR, Training & OD
FINCA
Ali Aziz
CEO
Shopistan
Zohaib Ali
Marketing Manager
Digital Online Devices
Usman Habib
Recruitment & Training Executive
ACS Synergy (Pvt) Ltd.
Sehrish Azhar
Motivational Speaker & Blogger
Living Upbeat
Zubair Anjum
Business Excellence Specialist
Nestle Pakistan
Babar Ahmed Khan
Territory Sales Manager
Engro Foods
Muzammil Baig
Digital Marketing Manager
IT Services Group
Mona Sharif
Senior Team Lead
Konext PVT. LTD
