On-Page SEO Specialist | SEO Trainee

Located in Wapda Town, Lahore, this full-time, on-site position offers a long-term opportunity for an On-Page SEO Specialist or SEO Trainee passionate about advancing beyond traditional keyword optimization. The role is ideal for candidates eager to deepen their understanding of modern SEO concepts such as Google AI Overviews, E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness), Semantic SEO, Search Intent, LLM Optimization, and Generative Engine Optimization (GEO). Both experienced professionals and motivated beginners looking to build a sustainable career in SEO are encouraged to apply.

Key Responsibilities

- Conduct comprehensive keyword research and analyze search intent to align content strategies.
- Perform detailed on-page SEO audits and optimize websites accordingly.
- Optimize title tags, meta descriptions, headings, URLs, and page content to improve search visibility.
- Enhance content quality, topical relevance, and semantic coverage to boost engagement.
- Apply Google’s E-E-A-T principles to establish credibility and trustworthiness.
- Optimize content for Google AI Overviews and AI-driven search experiences.
- Learn and implement LLM Optimization and Generative Engine Optimization techniques.
- Develop topical authority through strategic content planning and internal linking.
- Utilize schema markup and structured data to improve search engine understanding.
- Conduct competitor analysis to identify content gaps and opportunities.
- Analyze Google Search Console data to improve rankings, impressions, and click-through rates.
- Stay updated with Google Search Central guidelines and ongoing SEO developments.

Required Qualifications

- Basic to advanced knowledge of on-page SEO, adaptable based on experience level.
- Solid understanding of keyword research, search intent, and content optimization strategies.
- Familiarity with E-E-A-T, semantic SEO, topical authority, and entity-based optimization.
- Experience using Google Search Console and other SEO tools.
- Basic knowledge of HTML and website structure.
- Strong research, analytical, and problem-solving abilities.
- Quick learner with the ability to adapt to evolving search technologies.
- Genuine interest in long-term professional growth within the SEO field.

Preferred Qualifications and Benefits

- Practical experience with AI Overviews and AI search optimization is an advantage.
- Knowledge of schema markup, JSON-LD, and structured data implementation.
- Experience working with WordPress and SEO plugins.
- Understanding of content quality signals and Google’s helpful content principles.

This role welcomes freshers and SEO beginners who possess foundational SEO knowledge but may lack hands-on experience. Motivated candidates will receive training focused on On-Page SEO, E-E-A-T, AI Overviews, LLM Optimization, and contemporary search strategies. Selection will be based on existing knowledge, learning aptitude, practical skills, and commitment to growth.

Salary and Training Policy

Experienced candidates will receive a salary commensurate with their skills and practical experience. Beginners requiring initial training may start with an unpaid learning period, with salary commencing once they demonstrate the necessary skills and readiness to manage SEO tasks independently. Details regarding the training duration, expectations, performance evaluation, and salary initiation will be clearly communicated before joining.

This position is focused exclusively on On-Page and On-Site SEO responsibilities; candidates specializing in Off-Page SEO or link-building are not the target for this role.

Interested candidates should submit their CV along with a brief introduction outlining their SEO knowledge, practical experience, or eagerness to learn. Including examples of previous work or projects related to SEO is encouraged.

Work Location: On-site in Wapda Town, Lahore
Salary Range: Rs1,000 to Rs30,000 per month, based on experience and skill level

Apply now to join a team committed to learning, growth, and building a successful career in modern SEO.