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Job Description

Job Description

Looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

The person will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Will also be responsible for managing all SEM campaigns on Google, and Yahoo in order to maximize ROI.

Responsibilities

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion, and optimization
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Work with development team to change website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements

 

  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics, Google Adwords, Google Display, Google Search Console, Screaming Frog)
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • BS/MS degree in a quantitative, test-driven field

Job Details

Industry:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Full Time/Permanent
Department:
Blue East Pvt. Limited
Job Location:
Bahria Town Lahore, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
2 Years - 4 Years
Apply Before:
Sep 01, 2017
Posting Date:
Aug 01, 2017
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Orient Electronics Pvt Ltd

Manufacturing · 2001-2500 employees - Lahore

The Beginning of OGC: Orient appeared on the horizons of trading business of Pakistan in 1957. The GROUP started with the establishment of Orient Colour Labs, a humble business in photo optics and photo finishing and in just 40 years of operations it has developed into one of the largest trading com ...Read More

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