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Job Description

  •  Analyze brand positioning and consumer insights
  • Shape and communicate our vision and mission
  • Translate brand elements into plans and go-to-market strategies
  • Manage a team of marketing people working on brand initiatives
  • Lead creative development to motivate the target audience to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research consumer markets and competitors’ activities
  • Oversee new and ongoing marketing and advertising activities
  • Monitor product distribution and consumer reactions
  • Devise innovative growth strategies
  • Align the company around the brand’s direction, choices and tactics

Job Details

Industry:
Functional Area:
Total Positions:
2 Posts
Job Shift:
First Shift (Day)
Job Type:
Department:
Accounts and Finance
Job Location:
Township, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
BBA/MBA
Career Level:
Department Head
Minimum Experience:
3 Years
Apply Before:
Mar 26, 2021
Posting Date:
Feb 25, 2021
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Pakson International Plastic Industries

Manufacturing · 1501-2000 employees - Lahore

pPAKSON INTERNATIONAL PLASTIC IND. was founded in 1991, and have been working to produce high quality moulded furniture, plastic steel furniture, households & moulded flower pots, etc with the brand name �BOSS� in Pakistan. With these years of experience, BOSS has earned good business reputation. �B ...Read More

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