Part Time Content Creator

Sothassi is a Pakistan-based motorcycle manufacturer committed to producing world-class bikes by integrating cutting-edge technology sourced globally. The company aims to elevate local manufacturing standards while delivering high-performance motorcycles tailored specifically for riders in Pakistan. Inspired by the Sothassi, a unique spider-like arachnid native to the Chitral valley, the brand symbolizes agility, strength, and bold design. This fusion of advanced engineering and strong local identity drives Sothassi’s vision to create innovative and premium motorcycles.

The Part-Time Content Creator will play a vital role in developing engaging visual content that accurately represents Sothassi’s brand, products, and vision. This position involves creating dynamic short-form videos, high-quality social media posts, and compelling captions that highlight new motorcycle models, factory activities, and significant brand milestones. The role requires one day per week on-site at the Rawat Industrial Estate in Islamabad to ensure content aligns closely with real-time operations and product launches.

Key Responsibilities
- Shoot and edit short-form videos such as Reels, TikToks, and Stories that resonate with the target audience.
- Produce high-quality photography and digital content for social media platforms.
- Write engaging captions that effectively communicate the brand’s message and product features.
- Showcase new motorcycle models, factory processes, and key brand developments through creative content.
- Collaborate with the marketing team to follow a content calendar and meet deadlines consistently.
- Maintain brand consistency and ensure all content aligns with Sothassi’s identity and values.
- Attend on-site shoots at Rawat Industrial Estate once a week to capture authentic and timely content.

Required Qualifications
- Proven experience in creating short-form video content tailored for social media platforms such as Instagram and TikTok.
- Proficiency in videography and photography using smartphones or cameras, along with editing skills in software like Premiere Pro, CapCut, and Lightroom.
- Strong understanding of current social media trends, audio integration, and audience engagement techniques.
- Excellent time management skills and ability to adhere to a structured content calendar.
- Clear communication skills in English; proficiency in Urdu is an advantage.
- Attention to detail and commitment to maintaining brand consistency across all content.
- Ability to commute weekly to the Rawat Industrial Estate for on-site content creation.
- Passion for motorcycles or automotive culture is highly desirable.
- Educational background in Media, Marketing, Communications, or Design is welcomed but not mandatory; a strong portfolio demonstrating relevant skills is prioritized.

Preferred Qualifications and Benefits
While formal education in related fields is appreciated, candidates with a robust portfolio showcasing creativity and technical skills will be given preference. This part-time role offers the opportunity to work closely with a pioneering motorcycle manufacturer and gain hands-on experience in content creation within the automotive industry. The position fosters a creative environment where innovative ideas and storytelling are valued, contributing to the growth of a premium local brand.

This role is ideal for a creative individual passionate about digital media and motorcycles, looking to contribute to a fast-growing company with a strong vision and local roots.