Performance Marketer (Meta Ads + Creative Strategy)

Superhuman AI operates one of the world’s largest AI newsletters, reaching over 1 million readers, including employees at 90% of Fortune 1000 companies. With revenue doubling annually for the past three years, the company is sponsored by industry giants such as Google and Microsoft. This is a unique opportunity to join a fast-growing, influential brand in the AI space.

You will be responsible for running Meta advertising campaigns for our newsletters. This means you will not just oversee but actively build campaigns, write compelling ad copy, own the creative strategy, analyze performance data, and scale what works. This role offers an exceptional learning curve, promising to accelerate your marketing expertise by a decade within 12 months.

Key Responsibilities
- Manage Meta ad campaigns end-to-end, including campaign structure, budget allocation, creative testing, and scaling successful ads.
- Write ad copy daily, including hooks, scripts, and static ads, as copywriting is a critical part of this role.
- Lead the creative strategy by selecting angles, formats, and hooks to test; briefing designers and editors; building testing matrices; and identifying ad fatigue before it impacts performance.
- Optimize campaigns for lead quality rather than just low cost per lead (CPL), with a focus on tracking subscriber behavior post-signup.
- Work in a fast-paced environment, shipping new ads daily rather than weekly.

Required Qualifications
- Minimum of 2 years of hands-on experience managing Meta ads.
- Proven track record managing budgets of $50,000 or more per month on a single ad account independently.
- Strong copywriting skills with evidence of successful ad copy you have personally written.
- Demonstrated experience in creative strategy, including deciding which creatives to produce rather than simply launching pre-made assets.
- Maintain a swipe file of ads, showing a passion for and dedication to the craft of advertising.

Preferred Qualifications and Benefits
- Experience working with AI products, app studios, consumer apps, or newsletters is a significant advantage.
- The role offers rapid career advancement and the chance to learn more in one year than many marketers do in a decade.
- You will be part of a dynamic, high-growth company backed by leading names in AI and technology.

This position is not suitable for those who prefer a passive role, such as button pushers who only set up campaigns without active involvement, managers who do not directly handle ad accounts, individuals unable to write copy, or anyone seeking a slow, comfortable work pace.

To apply, please submit your resume, one winning ad you personally wrote along with its results, and a screenshot of your swipe file.