Performance Marketing Intern

Located onsite in Bahria Town, Lahore, this internship is an excellent opportunity for final-year students or recent graduates who are passionate about digital advertising and data analysis. The Performance Marketing Intern will collaborate closely with the marketing team to assist in planning, monitoring, and optimizing paid advertising campaigns on platforms such as Google Ads and Meta Ads. This role offers hands-on experience working with live marketing campaigns and performance metrics, providing a solid foundation for those interested in pursuing a full-time career in digital marketing. The internship spans two months with working hours from 4:00 PM to 11:00 PM and includes the possibility of transitioning into a permanent position.

Key Responsibilities
- Assist in the setup and management of paid advertising campaigns under the guidance of the Performance Marketing team.
- Support the ongoing monitoring and optimization of campaigns on Google Ads and Meta Ads platforms.
- Conduct research on keywords, target audiences, competitors, and market trends to inform campaign strategies.
- Track daily campaign budgets and identify any unusual changes or performance issues.
- Analyze campaign data to extract insights, highlight trends, and recommend improvements.
- Coordinate with creative and content teams to ensure that ad creatives align with campaign objectives and requirements.

Required Qualifications
- Recent graduate in Marketing, Business Administration, Digital Marketing, Communications, or a related discipline.
- Strong enthusiasm for digital marketing and paid advertising.
- Basic knowledge of Google Ads, Meta Ads, or other digital advertising platforms is preferred.
- Good analytical and numerical skills to interpret and evaluate campaign data effectively.
- Availability to work onsite in Bahria Town, Lahore during the specified evening hours.

This internship is designed to provide practical, real-world experience in performance marketing, making it ideal for candidates eager to build their skills in a dynamic environment. It offers a unique chance to contribute meaningfully to impactful advertising campaigns while learning from experienced professionals in the digital marketing industry.