Performance marketing

ClearCare Ortho is a global leader in advanced orthodontic solutions, specializing in delivering fast, accurate, and customized 3D aligner treatment plans. The company’s team of dedicated orthodontic experts ensures precision-crafted aligner plans are completed within approximately eight hours, including thorough quality assurance. ClearCare Ortho supports dental and orthodontic practices by providing efficient, high-quality treatment planning services that help patients achieve straighter, healthier smiles. The organization is committed to reliability, speed, and clinical precision, continuously enhancing its offerings to meet the evolving needs of its partners.

This full-time, on-site Performance Marketing role is based in the Lahore District. The successful candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels such as search, social media, and display advertising. The primary goal is to drive lead generation and conversions for ClearCare Ortho’s orthodontic solutions. Daily tasks include managing campaign budgets, monitoring key performance indicators, conducting A/B testing, and refining targeting strategies to maximize return on ad spend. The role requires close collaboration with sales and marketing teams to ensure campaigns align with broader business objectives. Additionally, the candidate will develop landing pages and sales funnels, while preparing detailed reports and insights for internal stakeholders.

Key Responsibilities

- Plan, execute, and optimize digital marketing campaigns across search, social media, and display channels to generate leads and increase conversions.
- Manage campaign budgets effectively, ensuring optimal allocation of resources.
- Track and analyze key performance metrics to evaluate campaign success and identify areas for improvement.
- Conduct A/B testing to refine ad creatives, targeting, and messaging.
- Collaborate with sales and marketing teams to align campaigns with overall business goals.
- Develop and optimize landing pages and marketing funnels to enhance user experience and conversion rates.
- Prepare comprehensive reports and actionable insights for stakeholders to inform strategic decisions.

Required Qualifications

- Strong communication and customer service skills to engage effectively with internal teams and external partners.
- Experience in market research, including analysis of audience behavior, competitor activity, and market trends.
- Proven ability to design and implement sales and marketing strategies that support revenue growth and brand positioning.
- Demonstrated expertise in managing and optimizing performance marketing campaigns across digital platforms.
- Proficiency with analytics and advertising tools such as Google Ads, Meta Ads, Google Analytics, or similar software.
- Ability to interpret data, generate actionable insights, and present clear performance reports.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Preferred Qualifications and Benefits

- Experience in healthcare, dental, or orthodontic services is advantageous but not mandatory.
- Opportunity to work with a global leader in orthodontic solutions, contributing to innovative treatment planning.
- Collaborative work environment focused on precision, speed, and clinical excellence.

This role offers a unique opportunity to contribute to a fast-growing company that is transforming orthodontic care through technology and expert-driven solutions. Candidates passionate about digital marketing and healthcare innovation are encouraged to apply.