Job Description
Plumul requires a full-time Social Media Marketing Expert/ Copywriter to join our marketing team and enrich our client’s digital presence. The responsibilities will include enhancing the client’s social media presence, managing social media account, liaison with strategy & visual team, communication and give direction to the design team, social media community management. Conduct thorough research on industry-related topics, generating ideas for new content types. In-depth understanding of all social media platforms is essential, excellent communication is a big part of the job.
Knowledge of the following courses/tools are essential:-
Facebook Blueprint
Google Adwords fundamental
Facebook Audience Insights
Google Keyword Planner
Job Responsibilities
Liaison with Head of marketing strategy, to create marketing campaigns, content idea, budget planning, and implementation schedules.
Promote the brand’s products and services on various social media channels.
Communicate and give direction to Graphic designers
Optimise company pages with each social media platform to increase the company’s social content visibility.
Achieve audience engagement, website traffic, and revenue by exploiting all digital marketing aspects of social media marketing roadmap.
Research industry-related topics (combining online sources, interviews and studies)
Write a clear marketing copy to promote our products/services
Proofread and edit blog posts before publication
Coordinate with design team
Conduct simple keyword research and use SEO guidelines to increase web traffic
Promote content on social media
Identify customers’ needs and gaps in our content and recommend new topics
Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed
• Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
Job Specification
Position: Graphic Designer Salary: 70000 to 80000
This is a full-time Office based job, Location: DHA Lahore, Time: 10:00 am to 6:30 pm
Bachelors Degree Marketing Media, Journalism or related field
Experience 3-5 years in similar capacity
Understanding of graphic design tools (Photoshop, Illustrator, and Adobe Suite)
Proven work experience as a copywriter or similar role
Portfolio of social media pages managed
Excellent writing and editing skills in English
Hands-on experience with Content Management Systems (e.g. WordPress)
Must have an excellent understanding of branding, design, & professional communication
Must be able to meet tight deadlines, manage multiple tasks.
USA based communication as per need.