Project Coordinator

We are seeking a detail-oriented Project Coordinator with a strong background in marketing projects to manage and oversee client marketing initiatives from start to finish. This role involves coordinating various activities such as email marketing, SEO, testing, analytics, and content publishing. You will act as the central point of communication between clients, designers, developers, and marketing specialists, ensuring that project scope, timelines, and reporting are consistently maintained and aligned with client expectations.

Key Responsibilities

- Manage project schedules, track tasks, and prepare weekly status reports for assigned marketing projects to keep all stakeholders informed.
- Facilitate project kickoffs and regular client check-ins, documenting decisions, action items, and any change requests in accordance with the Statement of Work (SOW).
- Coordinate email marketing campaigns by managing calendars, preparing briefs, securing approvals, scheduling sends, and compiling post-send performance reports.
- Oversee SEO-related tasks including keyword research, on-page and technical fixes, and content recommendations, ensuring their completion and implementation.
- Set up and document A/B tests across emails, landing pages, and advertisements; analyze results and recommend next steps.
- Consolidate data from various analytics platforms such as Google Analytics 4 (GA4), email marketing tools, and SEO software into comprehensive monthly performance reports tailored for clients.
- Manage the blog and editorial calendar by briefing writers, coordinating content reviews, and publishing posts on the CMS with appropriate on-page SEO optimization.

Required Qualifications

- 2 to 4 years of experience in project coordination or marketing coordination, primarily focused on marketing projects.
- Practical experience with at least two of the following areas: email marketing, SEO, testing, analytics/reporting, or blog publishing.
- Familiarity with product management concepts including backlog management, prioritization, and sprint or release planning.
- Proficiency in tools such as Jira, GA4, an email marketing platform (e.g., Mailchimp, HubSpot, Klaviyo), SEO tools (e.g., SEMrush, Ahrefs, Google Search Console), and content management systems like WordPress, Webflow, or HubSpot.
- Strong written and verbal communication skills in English, with the ability to independently conduct client calls.

Preferred Qualifications and Benefits

- Experience working in an agency or design studio environment.
- Certifications in HubSpot or Google Analytics are advantageous.
- This is a full-time position based in Lahore with a hybrid work arrangement to be confirmed.
- The role reports directly to the Project Manager and requires availability to overlap with US client call schedules.

This opportunity is ideal for a proactive coordinator who thrives in a dynamic marketing environment and enjoys managing multiple facets of client projects while ensuring seamless communication and delivery.