Project Coordinator

We are seeking a detail-oriented Project Coordinator with a strong background in marketing projects to manage client marketing initiatives from start to finish. This role involves coordinating various aspects such as email marketing, SEO, testing, analytics, and blog/content publishing. You will serve as the primary liaison between clients, designers, developers, and marketing specialists, ensuring that project scope, timelines, and reporting are consistently maintained and communicated effectively.

Key Responsibilities

- Manage schedules, track tasks, and prepare weekly status reports for assigned marketing projects.
- Facilitate project kickoffs and client check-in meetings, documenting decisions, action items, and change requests in alignment with the Statement of Work (SOW).
- Coordinate email marketing campaigns, including calendar management, brief creation, approval processes, send scheduling, and post-send performance reporting.
- Oversee SEO-related tasks such as keyword research, on-page and technical fixes, and content recommendations, ensuring their completion through to implementation.
- Set up and document A/B tests across emails, landing pages, and advertisements; analyze and report results along with recommended next steps.
- Consolidate data from Google Analytics 4 (GA4), email platforms, and SEO tools into comprehensive, client-ready monthly performance reports.
- Manage the blog and editorial calendar by briefing writers, coordinating review cycles, and publishing content on the CMS with appropriate on-page SEO.

Required Qualifications

- 2 to 4 years of experience in project or marketing coordination, primarily focused on marketing projects.
- Practical experience with at least two of the following areas: email marketing, SEO, testing, analytics/reporting, or blog publishing.
- Familiarity with product management concepts such as backlog grooming, prioritization, and sprint or release planning.
- Proficiency in tools including Jira, GA4, an email marketing platform (such as Mailchimp, HubSpot, or Klaviyo), SEO tools (like SEMrush, Ahrefs, or Google Search Console), and a content management system (WordPress, Webflow, or HubSpot).
- Strong written and verbal communication skills in English, with the ability to independently lead client calls.

Preferred Qualifications and Benefits

- Experience working in an agency or design studio environment.
- Certifications in HubSpot or Google Analytics are advantageous.
- This is a full-time position based in Lahore with a hybrid work model (to be confirmed), requiring some overlap with US client call schedules.
- The role reports directly to the Project Manager.

This position offers the opportunity to work closely with diverse teams and clients, driving the successful delivery of marketing projects while developing your coordination and project management skills in a dynamic environment.