PureLogics is looking for a Lead Generation Executive (Email Marketing)

Responsibilities:

  • Strategize, create, and manage personalized drip campaigns using Instantly, Lemlist, and other outreach platforms.
  • Analyze segmented data to craft hyper-targeted messaging sequences.
  • Continuously A/B test subject lines, email bodies, and CTAs for performance improvements.
  • Monitor deliverability, response rates, and campaign health – optimizing for maximum engagement and conversions.
  • Collaborate with lead generation and sales teams to align messaging and segment priorities.
  • Maintain and update lead lists while ensuring high email deliverability and compliance with anti-spam regulations.
  • Create custom personalization rules and dynamic content for multi-step campaigns.
  • Provide weekly campaign performance reports and actionable insights for improvements.

Requirements:

  • Experience: At least two to three years in email marketing drip
  • Proven experience in cold email outreach and drip campaign design, particularly using Instantly and Lemlist.
  • Strong understanding of segmentation, personalization, and outreach automation best practices.
  • Ability to write clear, concise, and engaging copy tailored to different personas and industries.
  • Experience working with CSV lead data, and enriching, cleaning, and tagging data for segmentation.
  • Strong grip with email warm-up tools, SPF/DKIM setup, and inbox placement monitoring.
  • Highly analytical and results-oriented mindset with a passion for testing and optimization.
  • Excellent written and verbal communication skills.

Preferred Qualifications:

  • Experience working in B2B SaaS or Tech services.
  • Knowledge of tools like Apollo, Instantly,lemlist or other lead enrichment platforms.
  • Understanding of CRM tools (e.g., HubSpot, Zoho, Pipedrive) is a bonus.

Experience: 

  • Min 2-3 Years

About Us:

PureLogics is a full services technology company with having presence in the USA, UAE, and in Lahore. Over the past 18+ years, we have matured from a narrowly-focused five-person team to a well-established technology hub with around employees. We’re CMMI Level 2 and ISO Certified company and highly acclaimed AWS consulting partners.

The success of our business mainly lies in building a team of A-players, who work together and build together, and who crave perfection in everything they produce for our elite clients. We offer the opportunity to young and enthusiastic individuals that are eager to take on tough challenges under our mentorship toward a bright future.

What are we offering?

  • Health Insurance
  • Provident Fund
  • Annual Paid Leaves
  • Compensation Plans
  • Paid Certifications & Training
  • Car Finance Program
  • Bike Finance Program
  • Child Education Program
  • Two Annual Trips
  • Stars Of the Month Rewards
  • Quarterly Meetups
  • Referral Bonuses
  • Birthday & Eid Gifts

Job Details

Total Positions:
1 Post
Job Shift:
Second Shift (Afternoon)
Job Type:
Department:
HR
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
2 Years - 3 Years
Apply Before:
Sep 18, 2025
Posting Date:
Aug 18, 2025

PureLogics

Information Technology · 11-50 employees - Lahore

PureLogics is global software outsourcing company. With over 9 years of experience, Fortune 500 customers and over 500+ successful projects, PureLogics develops world-class web and mobile applications for customers across the globe. Our Global Delivery Network allows us to deliver reliable technology and outsourcing services. We pride ourselves in the diversity of the expertise that we offer and our impeccable record with satisfied clients so far. Much of this success is owed to some of the most rigorous and effective methodology that we at PureLogics employ in our production process to ensure the best of results. Who we work with: We are lucky to find really great clients. When we do, it is a symbiotic, mutually respectful and intentional two-way relationship, that creates great stuff. Some of the incredible companies are Intel, U2, BBC, EMC, RIM.

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