The Liability Sales department plays a crucial role in driving the bank’s liability acquisition, asset growth, and retail forex business across branches in India. This team is responsible for sourcing retail and corporate deposits, managing salary and non-salary accounts, trust accounts, and expanding the forex business, all aimed at increasing the bank’s retail portfolio.
Key Responsibilities
- Identify and capitalize on sales opportunities for both the bank’s products and third-party offerings by acquiring new customers and developing new relationships.
- Manage and nurture existing customer relationships to deepen engagement and increase business volume.
- Consistently achieve monthly sales targets as per the assigned Grade Matrix (BDE, Officer, and AM Sales).
- Maintain accurate records of all customer interactions and sales activities using the CRM system.
- Ensure strict compliance with KYC, SEBI regulations, and other relevant financial services industry laws.
Required Qualifications
- Officer Sales-2: Graduate with more than 1 year and up to 2 years of relevant experience.
- Officer Sales-1: Graduate with less than 1 year of experience.
Role Proficiencies
- Strong verbal and written communication skills in English and the local language.
- Proven ability in lead generation and successful conversion of prospects into customers.
- Capability to work effectively under pressure and meet strict deadlines.
- Team player with a high sales orientation and consistent achievement of sales targets.
- Candidates must have access to recommended mobile devices such as OPPO, VIVO, MI, 1+, Samsung, or Realme with Android versions 10, 11, 12, or 13 to support job functions.
This role is a frontline sales position focused on acquiring new customers and exploring business opportunities by selling banking and investment products tailored to customer needs. It involves regular customer engagement and travel, making it a dynamic and target-driven sales role within the bank.