The Business Development Representative (BDR) plays a crucial role in generating qualified sales opportunities by identifying potential shippers and engaging with key decision-makers in logistics. This position involves understanding the transportation needs of prospects and building a robust sales pipeline through strategic outbound prospecting, thorough qualification, and consistent follow-up. The BDR collaborates closely with the sales team to ensure that all qualified opportunities are well-documented and smoothly transitioned for successful discovery calls.
Key Responsibilities
- Identify and research prospective customers that match the company’s ideal customer profile (ICP).
- Reach out to transportation, logistics, supply chain, procurement, and operations decision-makers via phone, email, LinkedIn, and other prospecting channels.
- Conduct detailed research on prospects to understand their freight profile, including commodities, shipping lanes, transportation modes, volume, current providers, and potential challenges.
- Qualify prospects by assessing their shipping needs, pain points, buying process, timing, decision-makers involved, and overall suitability.
- Schedule qualified discovery calls for the sales team, providing clear background and qualification notes ahead of each meeting.
- Maintain consistent follow-up with prospects, address common objections, and nurture relationships with companies that may not be ready to engage immediately.
- Keep accurate and up-to-date records of prospects, accounts, activities, and pipeline status in the CRM system.
- Confirm and follow up on scheduled meetings to minimize no-shows and reschedule qualified opportunities as needed.
- Ensure a smooth handoff to the sales team by providing relevant information about the prospect’s transportation needs and opportunity.
- Build and maintain a pipeline of both immediate and future sales opportunities through ongoing prospecting and relationship development.
Required Qualifications
- Excellent verbal and written communication skills in English.
- Comfortable with making outbound calls and initiating contact with new prospects.
- Self-motivated and competitive, with a strong drive to meet activity and performance goals.
- Strong organizational and time-management skills to handle multiple prospects and follow-ups efficiently.
- Ability to professionally handle objections and demonstrate persistence throughout the sales process.
- Detail-oriented with a commitment to maintaining accurate CRM records and prospect information.
- Previous experience in sales, business development, customer service, or transportation/logistics is essential.
- Must be able to work onsite at the Divine Gardens office in Lahore.
This role offers the opportunity to be part of a dynamic sales environment focused on logistics and transportation, where building meaningful relationships and driving business growth are key priorities.