Sales Development Representative (SDR)

Pinetrix is expanding its outbound sales team and seeking an experienced Sales Development Representative (SDR) who excels at transforming cold outreach into meaningful sales conversations. This role is not a scripted call-center position; instead, it requires a strategic approach to identifying prospects, engaging decision-makers across the US market, understanding their business needs, handling objections, qualifying opportunities, and consistently booking meetings with genuine sales potential. The environment is KPI-driven, with clear metrics on activity, pipeline contribution, and results, allowing your earning potential to grow in line with your performance.

Key Responsibilities
- Conduct outbound prospecting through cold calls, LinkedIn, email, and other channels.
- Research target companies and identify relevant decision-makers.
- Initiate conversations with cold prospects and quickly establish relevance.
- Understand prospect pain points and uncover potential business opportunities.
- Qualify prospects based on defined criteria before advancing them in the sales pipeline.
- Confidently handle objections, rejection, and gatekeepers.
- Consistently book qualified meetings to build a strong sales pipeline.
- Execute structured follow-up sequences across multiple touchpoints.
- Maintain accurate records of prospects, activities, and pipeline data within the CRM.
- Collaborate closely with sales leadership to refine scripts, messaging, targeting, and conversion rates.
- Consistently meet or exceed assigned KPIs and sales targets.

Required Qualifications
- Minimum of 1 year of proven experience as an SDR, BDR, or in outbound sales and cold calling.
- Strong spoken and written English skills, with confidence in communicating with US-based decision-makers.
- Demonstrated ability to cold call and initiate conversations from scratch.
- Solid understanding of B2B prospecting, lead qualification, and sales pipeline management.
- Excellent objection-handling and communication skills.
- Confidence in engaging business owners, executives, and other key decision-makers.
- Proven ability to perform consistently against measurable targets and KPIs.
- Strong discipline in follow-up and maintaining CRM hygiene.
- Coachable mindset with a willingness to continuously improve.
- Ownership mentality toward individual targets and results.

Preferred Qualifications and Benefits
- Fixed basic salary of PKR 75,000.
- Uncapped commission structure with no ceiling, enabling high performers to significantly increase earnings.
- Opportunity to grow within the sales organization, with potential for increased responsibilities and leadership roles for consistent high performers.
- Work onsite full-time from the Lahore office during US-market working hours.

Candidates who thrive in this role are comfortable initiating conversations with prospects who are not expecting their call. They understand that success in sales requires consistency, resilience, and accountability. They can research prospects effectively, identify the right approach, communicate value clearly, handle objections professionally, and guide conversations toward meaningful next steps. This position suits individuals who perform best in an environment with clear expectations and where performance is measured by tangible results.

Applicants will be asked to describe their outbound sales experience, including the markets they have worked with, products or services sold, and key KPIs or targets achieved. They should also confirm their comfort with the compensation structure and working onsite during US hours in Lahore. Experience working in a KPI-driven sales environment with targets related to calls, qualified leads, meetings booked, or conversions is essential.

This role requires in-person attendance at the Lahore office and offers a competitive compensation package designed to reward performance and growth within the company.