This role involves generating new business and maintaining strong customer relationships to achieve sales targets for corrugated cartons, including 3-ply, 5-ply, printed cartons, and die-cut boxes. The Sales Executive will manage the entire sales process, from identifying prospects and preparing quotations to confirming orders, coordinating deliveries, and ensuring timely payment collection. The position requires proactive engagement with customers across various industries such as manufacturing, FMCG, food and beverage, pharmaceuticals, and industrial sectors.
Key Responsibilities
Business Development & Customer Acquisition
- Identify and approach new customers in need of corrugated packaging and carton solutions.
- Develop and nurture relationships with manufacturers, FMCG companies, pharmaceutical firms, and other potential clients.
- Conduct regular customer visits, presentations, and meetings to generate new business opportunities.
- Maintain a comprehensive database of prospective customers and key decision-makers.
- Follow up on leads, samples, quotations, and emerging business prospects.
Sales & Revenue Generation
- Achieve monthly sales targets and contribute to overall departmental growth.
- Prepare and submit quotations in line with approved pricing and company policies.
- Negotiate prices and commercial terms within authorized limits.
- Follow up on quotations and convert inquiries into confirmed orders.
- Monitor competitor pricing, market trends, and customer requirements to stay competitive.
- Maintain a healthy sales pipeline and provide regular updates on expected orders.
Customer Relationship Management
- Build and sustain strong relationships with existing customers to encourage repeat business.
- Understand detailed customer requirements including carton dimensions, ply, paper GSM, printing, and bursting strength.
- Coordinate sample development, trials, and approvals with customers.
- Address customer complaints professionally and liaise with relevant departments for timely resolution.
- Ensure clear communication regarding customer specifications and delivery commitments.
Order Processing & Internal Coordination
- Obtain complete and accurate order specifications before confirmation.
- Coordinate with production planning, quality control, procurement, and dispatch teams to ensure smooth order fulfillment.
- Communicate approved delivery schedules and promptly notify customers of any changes.
- Ensure proper documentation of purchase orders, quotations, artwork, samples, and technical specifications.
- Follow up on pending orders to meet customer commitments.
Payment Follow-up & Credit Control
- Monitor outstanding customer balances and payment due dates.
- Coordinate with accounts and finance departments to facilitate timely payment collection.
- Follow up with customers regarding overdue invoices and outstanding payments.
Required Qualifications
- Proven experience in sales, preferably in packaging or related industries.
- Strong understanding of corrugated carton products and customer requirements.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to manage the complete sales cycle independently.
- Proficiency in maintaining sales pipelines and customer databases.
Preferred Qualifications and Benefits
- Experience working with manufacturers, FMCG, pharmaceutical, or industrial clients is advantageous.
- Competitive monthly salary starting from Rs 50,000.
- Work location requires in-person presence, fostering direct customer engagement and team collaboration.
This position offers the opportunity to contribute significantly to business growth by leveraging sales expertise and customer relationship management in a dynamic industry.