Sales Manager

GSA Pakistan Pvt. Ltd. is seeking a Sales Manager to lead and develop its Automotive Lubricants distribution business based in Karachi. The successful candidate will be responsible for managing the entire sales team, driving sales performance, expanding market presence, maintaining strong customer relationships, overseeing collections, and ensuring effective field execution. This role demands a proactive leader with a strong field presence who regularly visits markets to monitor sales activities, competitor movements, and overall execution by the sales force to achieve business objectives.

Key Responsibilities

Sales Management: Lead and manage the Automotive Lubricants sales team to achieve monthly, quarterly, and annual sales volume and collection targets. Set individual targets for team members, monitor their performance regularly, and take corrective actions when necessary. Identify sales gaps and implement action plans to improve results while ensuring efficient territory coverage and optimal utilization of the sales team.

Market Development: Expand existing markets and explore new opportunities for network growth. Increase the number of active and productive outlets, including workshops, oil-change centers, spare-parts retailers, lubricant retailers, and fleet operators. Identify high-potential customers and develop strategies for conversion. Keep track of competitor activities, pricing, promotions, and trade schemes, and recommend market development initiatives to senior management.

Sales Team Management: Supervise, guide, and coach the sales team to enhance their productivity and customer coverage. Conduct regular joint field visits to assess performance and provide on-the-spot feedback. Review individual salespersons’ achievements and ensure alignment with business goals.

Market Visits & Field Monitoring: Maintain a strong market presence by personally visiting key customers and critical market areas. Verify the accuracy of market coverage and customer visits reported by the sales team. Identify inactive customers and ensure timely follow-up to reactivate or convert them.

Receivables & Collection Management: Monitor outstanding customer payments and ensure collections are made in accordance with approved credit terms. Collaborate closely with the sales team to minimize overdue receivables and regularly review customer-wise aging reports.

Customer Relationship Management: Build and sustain strong relationships with key customers. Gather regular feedback on products, pricing, service levels, availability, and competition. Address customer complaints promptly by coordinating with internal teams and identify opportunities to grow business with existing clients.

The Sales Manager is also responsible for submitting a detailed fortnightly performance report covering sales targets versus achievements, salesperson and district-wise performance, new customer acquisitions, active versus inactive customer status, market development activities, key visits, major customer updates, outstanding collections, competitor activities, and market issues requiring attention.

Required Qualifications

- Bachelor’s degree (preferred)
- 5 to 7 years of proven sales and distribution experience, preferably in the automotive lubricants sector
- Demonstrated ability to manage and lead a field sales team effectively
- Strong market orientation with hands-on leadership skills
- Ability to analyze market trends, competitor activity, and customer needs

Preferred Qualifications and Benefits

- Experience in developing business with automotive workshops, spare-parts retailers, and fleet operators is highly desirable
- Proven track record of achieving sales targets and managing receivables
- The role offers a full-time position based in Karachi with a competitive monthly salary range of Rs. 150,000 to Rs. 250,000
- Opportunity to lead a dynamic sales team and contribute to significant business growth

Candidates should be prepared to work in person and demonstrate ownership of sales, team performance, and market development initiatives. Applications should include a detailed career and work experience summary.