Drive product performance by effectively executing strategic plans and engaging healthcare professionals (HCPs) to achieve sales targets and key performance indicators (KPIs), all while embodying GSK’s core values. This role focuses on building strong relationships with key opinion leaders (KOLs) and leveraging data-driven insights to maximize business growth within the assigned territory.
Key Responsibilities
- Deliver ambitious sales targets and consistently drive business performance in the designated territory.
- Execute unique HCP engagement initiatives to foster product advocacy and stimulate incremental sales growth.
- Conduct impactful sales calls using the Patient Focused Selling Model to convert customers and meet business objectives.
- Ensure the achievement of all sales lead KPIs to maintain high performance standards.
- Build and nurture strong relationships with KOLs to enhance brand advocacy.
- Identify the customer journey stage for each HCP and set specific call objectives tailored to each account.
- Analyze customer and industry trends using data and insights to uncover sales opportunities within the territory.
- Perform customer segmentation and targeting, ensuring HCP lists are accurate and up to date.
- Enhance customer experiences through exceptional omnichannel implementation.
- Provide added value by delivering outstanding customer service across the total account.
- Demonstrate comprehensive knowledge of the disease area, products, and competitors to effectively address HCP queries.
- Monitor competitor activities in the local market and develop strategic action plans to increase market share.
- Serve as a role model for GSK values, demonstrating integrity and professionalism at all times.
Required Qualifications
- Bachelor’s or Master’s degree is mandatory for this role.
- Minimum of 1-2 years’ experience in pharmaceutical sales with a proven track record of success.
- Strong communication skills with the ability to establish and maintain relationships with KOLs.
- In-depth knowledge of the pharmaceutical industry, including key players within relevant therapy areas.
- Proficiency in data analytics and customer relationship management (CRM) tools.
- Solid understanding of disease states and patient journey dynamics.
- Demonstrated strong selling skills.
Preferred Skills and Attributes
- Customer Centric Selling
- Data to Insights
- Digital Fluency
- Omnichannel Engagement
- Sales Territory Management
- Scientific Literacy
Why GSK?
GSK is a global biopharmaceutical company committed to uniting science, technology, and talent to get ahead of disease together. Our mission is to positively impact the health of 2.5 billion people by the end of the decade through innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases, aiming to improve health outcomes on a large scale.
At GSK, people and patients worldwide rely on the medicines and vaccines we develop. We are dedicated to fostering a work environment where employees can thrive and focus on what matters most. Our culture is built on being ambitious for patients, accountable for impact, and committed to doing the right thing. This foundation enables us to deliver meaningful results for patients, shareholders, and our people.
Important Notice to Employment Agencies
GSK does not accept unsolicited referrals from employment businesses or agencies for the vacancies posted. Agencies must obtain prior written authorization from GSK’s commercial and procurement/human resources departments before submitting any candidates. Without such authorization, GSK will not be liable for any fees or agreements related to candidate referrals.