We are seeking a detail-oriented SEO Specialist to join our team and support our digital marketing efforts. The ideal candidate will be responsible for conducting keyword research, optimizing website content, and assisting with both on-page and technical SEO tasks. This role requires a proactive individual who can analyze competitor strategies, monitor website performance, and stay updated with the latest SEO trends and algorithm changes. The position is based on-site and offers a competitive monthly salary.
Key Responsibilities
- Conduct thorough keyword research to identify relevant search opportunities that align with business goals.
- Optimize website elements including pages, titles, meta descriptions, headings, URLs, and content to improve search engine rankings.
- Assist with on-page SEO and technical SEO activities to enhance website visibility and user experience.
- Perform competitor analysis and Search Engine Results Page (SERP) analysis to inform strategy.
- Identify internal linking opportunities and contribute to improving the overall website structure.
- Support content optimization efforts by applying SEO best practices.
- Monitor keyword rankings, organic traffic, and overall website performance using various analytics tools.
- Utilize tools such as Google Search Console, Google Analytics, Google Keyword Planner, and other SEO software to gather insights and track progress.
- Detect basic technical SEO issues and collaborate with relevant teams to ensure timely resolution.
- Assist in backlink research and contribute to off-page SEO activities to strengthen domain authority.
- Prepare basic SEO reports and provide regular performance updates to the team.
- Stay informed about changes in Google’s search algorithms and current SEO best practices to maintain effective strategies.
Required Qualifications
- Proven experience or familiarity with SEO tools including Google Search Console, Google Analytics, and Google Keyword Planner.
- Basic understanding of on-page and technical SEO principles.
- Ability to perform keyword research and competitor analysis.
- Strong analytical skills to monitor and interpret website performance data.
- Good communication skills to collaborate with cross-functional teams and assist in reporting.
- Detail-oriented mindset with the ability to identify and resolve SEO-related issues.
- Willingness to work on-site and engage closely with the team.
Preferred Qualifications and Benefits
- Prior experience in backlink research and off-page SEO activities is advantageous.
- Knowledge of recent Google algorithm updates and SEO trends.
- Opportunity to work in a dynamic environment with ongoing learning and development in digital marketing.
- Competitive monthly salary ranging from Rs24,000 to Rs35,000 based on experience and skills.
This role is ideal for candidates looking to grow their career in SEO within a collaborative and supportive workplace. If you are passionate about optimizing websites and improving search engine rankings, we encourage you to apply.