Careem is dedicated to creating the Everything App for the Middle East, aiming to simplify everyday life through seamless transportation, food and grocery ordering, payment management, and more. Since its inception in 2012, Careem has empowered over 2.5 million captains and served more than 70 million customers across 70+ cities in 10 countries, spanning from Morocco to Pakistan. As the company enters a new phase driven by AI, it seeks innovative AI professionals to develop tools, automate workflows, and generate impactful solutions. The Senior Growth Analyst will be instrumental in delivering data-driven insights and strategies to boost user acquisition, engagement, and retention across Careem’s platforms and verticals. This role involves leveraging advanced analytics and consumer behavior expertise to uncover growth opportunities and optimize key performance indicators such as Customer Lifetime Value (CLTV), Customer Acquisition Cost (CAC), Average Order Value (AOV), and Average Revenue Per User (ARPU).
Key Responsibilities
Data Collection and Preparation: Extract data from multiple sources including SQL databases, APIs, and third-party platforms. Cleanse and transform datasets to ensure accuracy and usability. Maintain data integrity through routine quality checks. Develop and automate data pipelines by creating and refining scripts to enhance operational efficiency.
Analysis and Insights: Perform exploratory data analysis (EDA) to detect trends and patterns across channels, verticals, and campaigns. Analyze user behavior, segment performance, and key trends to support growth strategies. Utilize predictive analytics and advanced statistical methods to forecast future outcomes and trends.
Reporting and Visualization: Design and maintain real-time dashboards using tools such as Tableau and Power BI to deliver actionable insights to stakeholders. Produce weekly and monthly reports covering key metrics and performance indicators. Present complex data visually to facilitate clear understanding and informed decision-making. Monitor and report on core growth KPIs including retention, churn, and acquisition metrics.
Required Qualifications
Bachelor’s degree in Engineering, Mathematics, or Statistics from a Tier-1 institute.
4-5 years of relevant experience in a similar role, ideally within a large-scale B2C startup or consumer internet business such as food delivery, e-commerce, or gaming.
Strong skills in data mining, statistical modeling, and advanced data analysis.
Proficiency in Python, SQL, and data visualization tools including Power BI, VBA, Tableau, and PowerPoint.
In-depth knowledge of A/B testing, regression analysis, user segmentation, cohort analysis, digital and mobile app attribution, and incrementality.
Proven experience applying behavioral analytics to growth models.
Excellent communication skills, with the ability to clearly present complex findings to both technical and non-technical audiences.
Preferred Qualifications and Benefits
Certifications in Data Intelligence, Business Intelligence reporting, or Artificial Intelligence are advantageous. Careem offers a dynamic and collaborative work environment where employees can make a meaningful regional impact while continuously developing their skills. The company promotes flexible work arrangements, including four days per week in the office and one day remote, with the option to work remotely from any country for up to 30 days annually. Employees enjoy unlimited vacation days, with tailored office/home schedules for individual contributor roles in tech. Additional benefits include comprehensive healthcare coverage and fitness reimbursements for gym memberships, health clubs, and training classes. Careem is an equal opportunity employer committed to diversity and inclusion, collecting demographic data solely for internal monitoring purposes.
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