Senior Marketing and Sales Executive - OOH

DG Ads is a dynamic full-service advertising and media agency specializing in out-of-home (OOH) advertising, media planning and buying, digital advertising, social media, and brand activation. The agency is committed to delivering smart strategies, creative executions, and measurable results that help brands achieve meaningful business outcomes. DG Ads supports clients throughout the entire campaign lifecycle—from selecting optimal locations and producing compelling creatives to managing campaigns end-to-end—ensuring brands connect with the right audience at the right time. The agency prides itself on being a trusted long-term marketing and advertising partner for growing businesses.

The Senior Marketing and Sales Executive – OOH will play a pivotal role in driving business development and managing client relationships specifically within the out-of-home advertising sector. This position offers flexibility as either a part-time or full-time remote role. The executive will be responsible for identifying and qualifying new business leads, presenting tailored OOH advertising solutions, and managing the sales pipeline from initial prospecting through to deal closure. Collaboration with internal teams on proposals, pricing strategies, and campaign planning is essential, as is staying informed about market trends and competitor activities in the OOH space.

Maintaining consistent communication with clients, preparing performance reports, and supporting contract renewals and upselling efforts are critical to driving revenue growth. The role demands proactive outreach, disciplined follow-up, and strategic contributions to OOH marketing initiatives to maximize client satisfaction and business results.

Key Responsibilities
- Lead business development efforts focused on out-of-home advertising, including lead generation, qualification, and pipeline management.
- Present OOH advertising solutions to prospective clients and negotiate terms to close deals effectively.
- Collaborate with internal teams to develop proposals, pricing models, and campaign plans tailored to client needs.
- Monitor market trends, competitor activities, and industry developments to inform sales strategies.
- Maintain regular communication with clients to ensure satisfaction, provide campaign performance updates, and identify upsell or renewal opportunities.
- Prepare detailed performance reports and analyze campaign data to support client recommendations.
- Manage time efficiently in a remote work environment, ensuring structured follow-up and consistent outreach.

Required Qualifications
- Proven experience in out-of-home (OOH), media, or advertising sales, with strong knowledge of campaign planning and client servicing.
- Demonstrated success in business development, lead generation, consultative selling, and pipeline management through to deal closure.
- Excellent communication, presentation, and negotiation skills with the ability to build and maintain trust-based relationships across diverse stakeholders.
- Analytical mindset with experience using data and metrics to evaluate campaign performance and inform recommendations.
- Ability to work independently in a remote, part-time or full-time capacity with strong organizational and time-management skills.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent professional experience.

Preferred Qualifications and Benefits
- Familiarity with digital and social media advertising concepts, especially as they integrate with OOH campaigns, is advantageous.
- Previous experience in senior or client-facing roles within advertising agencies or media organizations is highly desirable.

This role offers an exciting opportunity to contribute to a growing agency’s success by leveraging expertise in OOH advertising and sales. Candidates who are proactive, strategic, and client-focused will thrive in this position.