Senior Marketing Executive (Telecom Space)

We are seeking a Senior Marketing Specialist with a strong background in the telecommunications industry to join a US-based client’s team. The ideal candidate will have the expertise to develop and execute comprehensive marketing strategies from the ground up. This role requires a creative marketer who can design compelling graphics and produce short videos tailored for social media platforms such as Facebook, Instagram, and TikTok, while delivering measurable outcomes. A solid understanding of both on-page and off-page SEO, including technical SEO practices, is essential. Experience in managing paid advertising campaigns is highly desirable.

Key Responsibilities

- Lead and manage all aspects of on-page, off-page, and technical SEO, including building backlinks to improve search engine rankings.
- Write engaging blog content, conduct keyword research, and optimize for strong Google search visibility.
- Design, launch, and monitor social media advertising campaigns, overseeing return on ad spend (ROAS) and customer acquisition costs; adjust campaigns based on performance data.
- Utilize digital marketing tools and social media management platforms such as Hootsuite or Buffer to streamline content scheduling and engagement.
- Create marketing visuals using design software like Canva and Adobe Creative Suite to produce eye-catching graphics and promotional materials.
- Plan, create, and edit video content using video editing tools such as Adobe Premiere Pro or Final Cut Pro to enhance marketing campaigns and boost audience interaction.
- Take ownership of company branding initiatives, including rebranding efforts to refresh the company’s market presence.
- Deliver measurable marketing results within set timelines, ensuring accountability and continuous improvement.
- Conduct market research by analyzing industry trends, competitor activities, and customer needs to guide strategic marketing decisions.
- Develop and implement marketing strategies encompassing campaign planning, channel selection, and performance analysis.
- Work independently in a remote environment, managing multiple projects efficiently and meeting deadlines without constant supervision.

Required Qualifications

- Minimum of 4 years of marketing experience, preferably within companies based in the United States or Australia.
- Proven experience working as a marketer in the telecommunications sector is mandatory.
- Bachelor’s degree in Marketing, Business, or a related field, or equivalent practical experience.
- Proficiency in SEO techniques, digital marketing tools, social media platforms, content management systems (e.g., WordPress, HubSpot), and design/video editing software.
- Strong ability to work autonomously and manage multiple priorities in a remote work setting.

Preferred Qualifications and Benefits

- A Master’s degree in Marketing is considered an advantage.
- Experience running paid advertising campaigns is a plus.
- Opportunity to lead branding and marketing strategy for a dynamic company with a focus on measurable growth.
- Flexible remote work environment allowing for independent project management.

This role offers a unique chance to leverage your telecom marketing expertise in a senior position where creativity, strategic thinking, and technical skills are highly valued. If you meet the criteria and are ready to drive impactful marketing initiatives, we encourage you to apply.