Senior Sales Engineer - B2B Technical Solutions - TJ / 1876631

Our client, Impact Business Solutions Pvt Ltd, is seeking a Senior Sales Engineer specializing in B2B technical solutions based in Lahore. The ideal candidate will have a strong technical background combined with proven experience in business-to-business sales. This role requires a Bachelor’s degree in Electrical/Electronic Engineering or a related technical or business discipline, along with 1 to 4 years of relevant sales experience. The position demands a professional who can effectively manage customer relationships, understand complex technical product details, and handle commercial quotation processes. The candidate must be self-motivated, possess excellent communication skills, and be proficient in using CRM and sales reporting tools. While this role does not involve managing a team, the ability to work independently and manage time efficiently is essential. Regular travel within Punjab is expected to build and maintain strong customer connections and pursue new business opportunities.

Key Responsibilities

- Develop and maintain comprehensive technical knowledge of the company’s product lines to clearly communicate features and benefits to clients.
- Manage the entire sales cycle, from identifying potential customers to closing deals, including delivering technical presentations and preparing commercial quotations.
- Build and nurture strong customer relationships by understanding both their technical requirements and business needs, ensuring high levels of customer satisfaction.
- Utilize CRM and sales reporting tools to document customer interactions, monitor sales pipelines, and produce accurate sales forecasts.
- Collaborate closely with internal teams such as product development and marketing to align sales strategies with product offerings and market demands.
- Conduct market research and analyze competitor activities and customer feedback to identify new business growth opportunities.
- Plan and execute travel within the Punjab region to meet clients, attend industry events, and support sales objectives in the field.
- Ensure compliance with company policies, procedures, and relevant industry regulations and standards.
- Effectively manage time to balance customer visits, administrative responsibilities, and continuous learning of technical and commercial skills.
- Prepare and deliver professional sales documentation, including proposals, quotations, and post-sales reports.

Required Qualifications

- Bachelor’s degree in Electrical/Electronic Engineering or a related technical or business discipline.
- 1 to 4 years of experience in B2B sales with exposure to technical products and commercial quotation processes.
- Strong understanding of technical product specifications and the ability to translate these into customer-focused solutions.
- Proven ability to manage customer relationships and sales independently.
- Excellent communication and interpersonal skills.
- Proficiency in CRM systems and sales reporting tools.
- Willingness to travel regularly within the Punjab region.

Preferred Qualifications and Benefits

While not explicitly stated, candidates with additional experience in technical sales or familiarity with the industry’s latest trends will have an advantage. The role offers an opportunity to work in a dynamic environment where technical expertise and sales acumen combine to drive business growth. The position supports professional development through continuous learning and collaboration with cross-functional teams.

This role is ideal for a motivated sales professional who thrives on combining technical knowledge with customer engagement to deliver tailored solutions and contribute to the company’s success.