SEO & Content Strategist

KM Ustawana International (KMUI) is seeking a skilled SEO & Content Strategist to join its team at the Islamabad office. This role is ideal for candidates based in Islamabad, Rawalpindi, or nearby areas who have a passion for growing brands through effective SEO strategies and compelling content. The successful candidate will play a pivotal role in enhancing KMUI’s online presence and ensuring consistent brand communication across various platforms.

Key Responsibilities
- Take full ownership of KMUI’s SEO efforts, including on-page, off-page, technical SEO, and AEO/GEO strategies to secure brand visibility in AI-driven search results such as ChatGPT and Google AI Overview.
- Develop and maintain a comprehensive content strategy aligned with KMUI’s communication goals.
- Gain a thorough understanding of KMUI’s organizational structure, business pillars, projects, partnerships, achievements, and future plans to create relevant and impactful content.
- Ensure all content reflects a consistent corporate identity, tone, messaging, and brand positioning.
- Manage content creation for diverse materials including social media, websites, company profiles, presentations, brochures, advertisements, proposals, event collateral, corporate announcements, and campaigns.
- Translate management ideas or raw data into polished concepts, messaging, headlines, captions, scripts, profiles, and creative briefs.
- Collaborate closely with graphic designers by providing clear guidance on communication objectives, content hierarchy, visual references, imagery, key messages, and overall presentation.
- Review final creative outputs to ensure accuracy, brand consistency, and quality before publication.

Required Qualifications
- 1 to 4 years of practical experience in SEO and content development.
- Strong expertise in keyword research, technical SEO, and link-building strategies.
- Excellent writing skills combined with a keen creative eye for detail.
- Proficiency with SEO and analytics tools such as Ahrefs, SEMrush, Google Analytics, and Google Search Console.
- Ability to work independently while maintaining a consistent brand voice across all content.

Job Details
- Location: Islamabad (on-site)
- Experience: 1–4 years
- Employment Type: Full-time

This position offers an exciting opportunity to contribute to a growing international brand by leveraging SEO and content expertise to drive visibility and engagement. Candidates who are proactive, detail-oriented, and passionate about digital marketing will find this role rewarding.