SEO Content Writer

KSM Media Hut is looking for a Senior SEO Content Writer to join its marketing team in Lahore. This role suits a highly skilled content professional with proven experience in producing impactful, search-optimized content that boosts visibility, drives engagement, and supports strategic marketing goals. The successful candidate will develop authoritative, conversion-focused content for international brands across various industries. Collaboration with the SEO Manager and marketing leadership is essential to execute scalable content strategies. Strong command of English, both written and verbal, is required to communicate ideas clearly and persuasively.

Key Responsibilities
- Produce high-quality, original, and SEO-optimized content for websites, blogs, product pages, and digital campaigns.
- Develop engaging ad copies for Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaigns.
- Create social media content, including taglines and captions, aligned with brand identity and marketing objectives.
- Develop and distribute newsletters and email blasts to nurture leads and enhance audience engagement.
- Conduct thorough keyword research and topic analysis to ensure content aligns with business goals and audience intent.
- Create in-depth, long-form content (1,000–3,500 words) demonstrating subject matter expertise and SEO strength.
- Collaborate with the SEO Manager to implement and refine content strategies that drive organic growth.
- Perform on-page optimization, including metadata creation, internal linking, and keyword refinement.
- Monitor and analyze content performance using SEO and analytics tools to inform continuous improvement.
- Identify content gaps and emerging trends to strengthen brand positioning and domain authority.
- Review and proofread all content to ensure editorial accuracy, consistency, and alignment with brand standards.
- Maintain brand voice and editorial consistency across all platforms and campaigns.

Required Qualifications
- Minimum of 3 years’ professional experience in SEO content writing within a marketing or digital agency environment.
- Strong understanding of SEO principles, on-page optimization techniques, and keyword strategy.
- Exceptional writing, editing, and proofreading skills with meticulous attention to tone, structure, and grammar.
- Excellent English communication skills (written and verbal), capable of producing clear, persuasive, and grammatically flawless content.
- Proven experience creating content for diverse industries such as Healthcare, Real Estate, FMCG, Technology, and Entertainment.
- At least 5 years’ experience using SEO tools like SEMrush, Ahrefs, or similar platforms.
- At least 5 years’ experience with content enhancement tools such as Grammarly or equivalents.
- Minimum 2 years’ experience using AI tools like ChatGPT for content generation and research optimization.
- Strong analytical skills to interpret content performance metrics, keyword intent, and user behavior.
- Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
- A portfolio showcasing published SEO content with strategic execution and measurable results.

Preferred Qualifications and Benefits
- Opportunity to collaborate with international clients from the United States, Canada, the United Kingdom, and Australia.
- Competitive salary range of PKR 60,000 to 80,000, commensurate with experience and performance.
- Performance-based bonuses and periodic salary increments.
- Paid leave and a supportive, inclusive workplace culture.
- Continuous learning, training, and career development opportunities.
- Exposure to diverse global industries and marketing strategies.
- Engaging, collaborative, and growth-oriented work environment.
- Regular team-building activities, corporate events, and employee recognition programs.

This is a full-time, in-person position based in Lahore. If you are a strategic thinker, skilled storyteller, and data-driven content professional ready to make a measurable impact at a multinational level, we encourage you to apply.