The SEO Executive will be responsible for supporting and implementing on-page, off-page, and technical SEO strategies to improve organic search rankings and drive targeted traffic to the company’s digital platforms. This role involves working closely with content writers, web developers, and marketing teams to ensure SEO best practices are applied consistently across all online assets. The ideal candidate will have a strong analytical mindset, practical SEO knowledge, and the ability to collaborate effectively within a fast-paced environment.
Key Responsibilities
- Conduct thorough keyword research and competitive analysis to identify high-potential search terms and uncover content gaps.
- Optimize on-page SEO elements such as page titles, meta descriptions, header tags (H1-H6), image alt attributes, and internal linking structures to enhance search visibility.
- Perform regular technical SEO audits using tools like Google Search Console, Screaming Frog, or SEMrush to detect and fix issues including broken links, crawl errors, and duplicate content.
- Execute ethical, white-hat link-building strategies and outreach campaigns to improve domain authority and backlink quality.
- Collaborate with content teams by preparing SEO-friendly content briefs and optimizing existing web copy and blog posts to align with user search intent.
- Monitor key performance indicators such as organic traffic, keyword rankings, and site health metrics through Google Analytics and Search Console, and generate detailed performance reports.
- Stay updated on search engine algorithm changes and industry trends to continuously refine SEO tactics and maintain competitive advantage.
Required Qualifications
- Bachelor’s degree in Marketing, Information Technology, Communications, or a related field.
- Hands-on experience managing organic search campaigns or completion of an accredited SEO certification course.
- Basic knowledge of HTML, CSS, and website architecture.
- Proficiency with SEO and analytics tools including Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
- Strong analytical skills with attention to detail and the ability to interpret data effectively.
Additional Information
- Working hours are from 9:00 AM to 5:00 PM.
- Monthly compensation ranges from Rs 40,000 to Rs 60,000.
- This is an on-site role requiring attendance at the company’s office location.
This position presents an excellent opportunity for candidates looking to advance their SEO expertise in a collaborative and dynamic work environment.