SEO EXPERT

HallCrow Automotive, under its brand ZOHAMA, is seeking a skilled SEO Expert to join their team at the ZOHAMA Regional Office in Peshawar. The successful candidate will be responsible for enhancing the company’s website search engine rankings, increasing organic traffic, and generating B2B inquiries from international markets. This role requires hands-on experience in website optimization, keyword research, technical SEO, and content optimization, with a focus on the automotive spare parts industry and international B2B audiences.

Key Responsibilities:
- Develop and execute comprehensive SEO strategies to boost website visibility and organic search rankings.
- Conduct detailed keyword research targeting automotive spare parts, OEM products, and international B2B markets.
- Optimize website elements including product pages, meta titles, meta descriptions, headings, and internal linking structures.
- Perform technical SEO audits to identify and resolve indexing, crawling, and site performance issues.
- Enhance product and landing pages to attract importers, wholesalers, distributors, and retailers globally.
- Manage SEO performance tools such as Google Search Console and Google Analytics for monitoring and reporting.
- Analyze keyword rankings, organic traffic, click-through rates, and conversion metrics to inform strategy adjustments.
- Conduct competitor analysis to uncover opportunities for improving search visibility.
- Create SEO-friendly content briefs and collaborate with content creators and web developers.
- Implement international SEO strategies with country-specific targeting to expand global reach.
- Monitor backlink profiles, website authority, and other SEO performance indicators regularly.
- Prepare detailed SEO reports and provide actionable recommendations based on data insights.

Required Qualifications:
- Proven experience in SEO and website optimization, with a strong understanding of on-page, off-page, and technical SEO.
- Proficiency in keyword research and SEO tools such as Google Search Console, Google Analytics, Ahrefs, or Semrush.
- Familiarity with WordPress and website architecture.
- Ability to conduct technical SEO audits and troubleshoot common SEO challenges.
- Experience analyzing SEO performance data and delivering measurable improvements.

Preferred Qualifications and Benefits:
- Experience with international SEO and B2B websites is highly desirable.
- Background in automotive spare parts or e-commerce SEO will be considered an advantage.
- Full-time, office-based position with working hours from 9:00 AM to 5:00 PM, six days a week.
- Competitive monthly salary of PKR 50,000.
- Work location is the ZOHAMA Regional Office in Peshawar, with in-person attendance required.
- Only candidates currently residing in Peshawar are encouraged to apply.

Join ZOHAMA to play a key role in strengthening the company’s online presence and connecting with international buyers in the automotive spare parts sector through effective organic search strategies.