We are seeking a proactive and results-oriented SEO Outreach Expert to enhance our website’s authority through strategic link building, high-quality backlink acquisition, and strong publisher relationship development. The ideal candidate will support organic search growth by leveraging expertise in blogger outreach, digital PR, brand mentions, and professional negotiation to secure valuable placements and improve search visibility.
Key Responsibilities
- Develop and execute effective link-building strategies focused on backlink quality and domain relevance.
- Conduct blogger outreach and digital PR campaigns to generate brand mentions and guest posting opportunities.
- Manage relationships with publishers and negotiate placements to maximize SEO impact.
- Identify and reclaim lost or unlinked brand mentions to strengthen backlink profiles.
- Collaborate with internal teams to align outreach efforts with overall marketing and SEO goals.
- Monitor and report on outreach performance and backlink acquisition metrics.
- Handle budgeting and negotiations for paid placements when necessary.
Required Qualifications
- Strong understanding of SEO fundamentals, including backlink quality, domain relevance, and link-building best practices.
- Proven experience with digital PR, guest posting, brand mentions, and link reclamation techniques.
- Excellent communication and negotiation skills to build and maintain publisher relationships.
Preferred Qualifications and Benefits
- Experience working within the packaging, manufacturing, B2B, or other competitive commercial industries.
- Demonstrated ability to negotiate paid placements and manage link-building budgets effectively.
- Familiarity with international outreach and publisher markets is highly desirable.
- Minimum of 2 years of experience in the packaging industry is preferred.
- Competitive monthly salary ranging from Rs 75,000 to Rs 100,000.
- Work location is in person, providing an opportunity to collaborate closely with the team.
This role offers a unique chance to contribute to a growing organization within the packaging sector by driving organic search growth through strategic SEO outreach initiatives. If you have a passion for link building and digital PR, along with the ability to negotiate and manage relationships professionally, this position could be an excellent fit.