NumNumm, Pakistan’s pioneering direct-to-consumer kids’ nutrition brand, is preparing for its commercial market launch. The company offers organic, wholesome, ready-to-eat chilled meals designed specifically for growing children. With inspiration from global leaders, NumNumm is building a world-class, tech-enabled subscription platform tailored for modern parents. To support this launch, NumNumm is seeking an experienced Shopify Developer and UI/UX Specialist for a high-impact 30-day contract to finalize, audit, and optimize their Shopify storefront.
Key Responsibilities:
- Conduct a comprehensive audit of the entire website flow to identify and fix front-end bugs, mobile responsiveness issues, and checkout friction points. Ensure a seamless user experience, particularly for the “Single-Page Box Builder” and dynamic cart, across all devices.
- Integrate local payment gateway APIs including PayFast, Safepay, and bank transfer verification flows to enable secure and frictionless pre-payments.
- Connect and configure Meta Pixel (Facebook/Instagram), Google Analytics, and other conversion tracking tools to monitor user behavior and campaign effectiveness.
- Install, configure, and test essential Shopify apps and plugins such as Microsoft Clarity heatmaps, WhatsApp automated reminders/chat, SEO tools, and email marketing applications, ensuring site speed is not compromised.
- Implement technical and on-page SEO best practices, including clean URL structures, canonical tags, meta titles and descriptions, Open Graph social preview tags, JSON-LD schema markup, optimized image alt tags, blog uploads, structured FAQs, and initial backlink/indexing readiness.
- Manage full product catalog data entry, including uploading high-resolution food photography, ingredient lists, dietary badges, age-category tags, and pricing details across all product pages.
- Work independently and efficiently to troubleshoot technical issues and deliver all project milestones within a strict 30-day timeline.
Required Qualifications:
- Must be based in Karachi to facilitate on-site reviews and close coordination with the founders.
- Deep proficiency in Shopify Liquid, custom CSS/HTML5, JavaScript, theme customization, and Shopify app integrations.
- Strong understanding of e-commerce UI/UX principles, mobile-first design, and conversion rate optimization (CRO) strategies.
- Hands-on experience with technical SEO, including canonical URL mapping, Google Search Console, and Meta Pixel setup.
- Demonstrated ability to work quickly and independently under tight deadlines, delivering high-quality results.
NumNumm offers a unique opportunity to contribute to a fast-growing DTC brand at a critical launch phase. This role requires a sharp Shopify developer who can audit, fix, and optimize a high-converting online store with precision and speed.
If you meet these qualifications and are ready to take on this challenging 30-day contract, please prepare your CV along with a portfolio or links to live Shopify stores you have built or optimized. Applications will be reviewed carefully to identify candidates who can deliver exceptional results within the project timeframe.