Posted Feb 19, 2021 5 views
- We are looking for a Google Analytics & Tag Manager expert who can lead the setup, optimization, and communication of analytics-based properties such as Google Analytics and related conversion-tracking systems such as Google Ads, Bing Ads, Facebook, LinkedIn, etc.
- In addition, experience using call-tracking systems such as CallRail is ideal.
- The ideal candidate will have hands-on experience in analytics as well as paid digital media.
- It is essential to communicate findings and anomalies in a clear and concise manner as it pertains to digital analytics.
- Those who can adapt quickly to new technologies or platforms will be strongly considered.
- You will work directly under the Head of Paid Marketing.
- You will report to the strategic lead but are expected to lead the start to finish implementation of analytic properties.
Requirements:
- In-depth understanding of how a Tag Management System works.
- Strong problem-solving skills, breaking down complex issues to find the root cause.
- Keen attention to detail and willing to pay attention to the "small things."
- Confident in your ability to explain complex, technical subjects to non-technical folks.
- Confident in your ability to read, write, and troubleshoot JavaScript code.
- Excellent written and verbal communication skills.
- Have a great desire to learn new things and are quick at applying newly learned skills.
- Willing to lean on teammates when needed and support teammates when they need your expertise.
- Proven knowledge of Javascript and an understanding of popular libraries and frameworks.
- Advanced knowledge in Adobe Analytics or Google Analytics.
- Experience working in Tag Management Systems (TMS) such as Tealium iQ, Adobe Launch, or Google Tag Manager (GTM).
Company Culture Requirement:
- Be an effective role model team
- Foster a positive attitude among fellow agency associates
- Provide an energy level that brings new and exciting ideas
- Demonstrate critical thinking and problem-solving abilities
- Self-starter, motivated, personable
- Highly detailed and results-oriented
- Self-driven with the strong work ethic
- Uphold our agency values: Humanity. Diversity. Integrity. Tenacity. Curiosity.
Skills
- Experience with bid optimization platforms as well as data/analytical tools and digital ad tracking techniques & strategies
- Ability to manage multiple projects through effective levels of organization and delegation to meet tight deadlines
- Understanding of how paid, owned and earned media intersect and the ability to identify how/when to engage each discipline to enhance all communication plan efforts as needed
- Overall paid search management experience a plus
- Strong Excel & PowerPoint skills. Pivot Tables, Vlookups, and other advanced techniques a plus
Qualifications
- Bachelor's Degree and 1-5 years' experience working in an advertising agency (or related experience); or equivalent combination of education and/or experience
Skills
Job Details
Snap Web Services
SnapWeb Services is a full-service marketing solutions & consulting agency for any business. We focus on Data Backed Strategies, Return-On-Investment, & Growth. SnapWeb was built by business owners for business owners. Our services are based on our 5 core solutions: Branding, Printing, Web & App Development, Marketing & PR, & Media Production. With our various services, we pride on being a turn-key one stop shop our clients. Our Clients aren’t just a number to us nor are we just a vendor to them! We are their marketing partner, because if they grow, we grow. Our business is based on the success of our clients, so you’re never just a number at SnapWeb Services.
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