We are seeking a curious and visually sharp individual who is passionate about social media and comfortable using creative tools. The ideal candidate is organized, quick to turn direction into polished content, and eager to engage with the full content creation process—from ideation to publishing. This role involves working across content development, social media, and design execution to help bring creative ideas to life efficiently.
Key Responsibilities
- Research social media trends, formats, memes, hooks, competitors, and content opportunities.
- Monitor brand and creator activity across platforms such as Instagram, TikTok, LinkedIn, and others.
- Assist in building weekly and monthly content calendars.
- Collaborate with creative and marketing teams to brainstorm content ideas.
- Write and refine captions, hooks, headlines, and short-form social copy.
- Design social media posts, carousels, stories, ad creatives, and other visual content.
- Translate creative briefs, moodboards, references, and brand guidelines into finished designs.
- Adapt content into various formats and sizes tailored for different platforms.
- Support scheduling, uploading, and publishing content across social channels.
- Help manage social media pipelines and maintain organization.
- Source relevant photography, video clips, illustrations, memes, icons, and other creative assets.
- Make revisions based on creative and strategic feedback.
- Ensure visual and messaging consistency across all content.
- Utilize AI and modern creative tools to research, ideate, write, and execute more efficiently.
- Occasionally support website, presentation, campaign, and marketing design needs.
Required Qualifications
- Strong interest in social media, digital marketing, brands, advertising, and internet culture.
- Good visual eye with a basic understanding of layout, typography, composition, and visual hierarchy.
- Proficiency with Canva, Figma, Photoshop, or similar design tools.
- Ability to research trends and identify compelling content opportunities.
- Solid writing skills, especially for captions, hooks, and short-form content.
- Ability to closely follow creative direction and references.
- Attention to detail and strong organizational skills.
- Capability to manage multiple content pieces at various stages.
- Openness to receiving direct feedback and making revisions.
- Willingness to experiment with new platforms, formats, and AI tools.
Perfect grammar, advanced illustration skills, or extensive agency experience are not required. What matters most is the ability to understand an idea and transform it into publishable content.
Preferred Qualifications and Benefits
- Familiarity with tools such as CapCut, Premiere Pro, After Effects, short-form video editing, Meta Business Suite, and TikTok/Instagram Reels content creation is a plus.
- Comfortable switching between Canva/Figma, ChatGPT, spreadsheets, and social media platforms.
- Interest in both the strategic and creative aspects of content creation.
- Desire for hands-on exposure to real brands, clients, campaigns, and marketing challenges.
What You’ll Learn
This role offers practical experience in social media strategy, content research, trend spotting, content calendar development, copywriting, brand voice, social media design, creative strategy, performance advertising creatives, content production workflows, publishing and scheduling, basic content performance analysis, brand identity systems, working from creative briefs, design critique and iteration, and AI-assisted creative workflows. You will gain insight into how strategy, copy, design, distribution, and business objectives integrate rather than viewing social media posts as isolated graphics.
Portfolio / Work Samples
A formal degree is not required. Candidates are encouraged to showcase:
- Social media pages they have contributed to
- Canva or Figma designs
- University or personal projects
- Freelance work or Behance portfolios
- Edited reels or videos
- Content calendars they have created
- Personal social accounts demonstrating strong content instincts
We prioritize what you can do over formal qualifications or titles.