Social Media Handler

Vantage Soft (Pvt) Ltd. is seeking a creative, organized, and results-driven Social Media Handler to oversee the company’s social media presence. The role involves creating engaging content, increasing brand awareness, and supporting digital marketing efforts across platforms such as Facebook, Instagram, and LinkedIn. The ideal candidate will have hands-on experience managing professional social media accounts, developing content strategies, engaging with audiences, and analyzing performance metrics to optimize results.

Key Responsibilities
- Manage the company’s social media accounts across Facebook, Instagram, LinkedIn, and other relevant platforms.
- Develop and maintain monthly social media content calendars to ensure consistent posting.
- Write compelling captions, promotional content, and post descriptions tailored to each platform.
- Schedule and publish posts, stories, Reels, and other multimedia content regularly.
- Monitor comments, messages, and inquiries, responding professionally and promptly to maintain audience engagement.
- Conduct research on industry trends, competitors, hashtags, and relevant content opportunities to keep the brand current.
- Support digital campaigns, brand promotions, and audience engagement initiatives.
- Track social media analytics, including reach, engagement, follower growth, and inquiries to measure campaign effectiveness.
- Prepare weekly and monthly performance reports to inform strategy adjustments.
- Ensure all published content aligns with the company’s brand messaging and quality standards.

Required Qualifications
- Bachelor’s degree in Marketing, Mass Communication, Business Administration, or a related field.
- 1 to 3 years of experience managing professional social media accounts.
- Strong understanding of Facebook, Instagram, LinkedIn, and social media marketing strategies.
- Excellent writing skills with the ability to create engaging captions and clear communication.
- Familiarity with content scheduling tools and social media analytics platforms.
- Basic knowledge of Canva or similar graphic design tools is advantageous.
- Creative mindset with strong attention to detail, time management, and organizational skills.
- Ability to work independently while collaborating effectively with the marketing team.

Preferred Qualifications and Benefits
- A portfolio submission is mandatory for consideration. Candidates must provide relevant examples of social media accounts managed, posts and captions created, content calendars, campaign planning, and any measurable results from previous campaigns.
- The position offers a monthly salary of up to Rs50,000.
- Working hours are Monday to Friday, from 1:30 PM to 10:30 PM (PKT).
- The role is based in Rawalpindi at the company’s office located in Chaklala Cantt.
- This is an in-person position, emphasizing close collaboration with the marketing team.

Candidates are encouraged to submit their updated CV along with a professional portfolio demonstrating their social media expertise. Only applications accompanied by a portfolio will be considered for shortlisting. This ensures that the candidate’s skills and experience align with the company’s expectations for this role.