Direction Education Network is seeking a creative, confident, and results-driven Social Media & Call Center Coordinator. This role involves managing various digital platforms, handling customer inquiries, responding to leads, conducting follow-up calls, and supporting marketing as well as admission and sales campaigns. The ideal candidate will be proactive in engaging with audiences across social media channels while efficiently managing call center operations to enhance lead generation and customer service.

Key Responsibilities

- Manage and maintain social media accounts including Facebook, Instagram, LinkedIn, TikTok, and other relevant platforms.
- Prepare, coordinate, and schedule posts, reels, campaigns, and promotional content to engage target audiences.
- Respond promptly and professionally to messages, comments, and inquiries received through social media channels.
- Handle incoming and outgoing calls related to inquiries, leads, marketing campaigns, and services offered.
- Conduct follow-up calls with prospective clients, parents, schools, and business leads to nurture relationships and support sales efforts.
- Maintain accurate records of calls, inquiries, leads, and follow-up activities to ensure organized tracking and reporting.
- Schedule meetings and coordinate with sales or management teams to facilitate smooth communication and workflow.
- Support lead generation and promotional campaigns through a combination of digital engagement and telephonic outreach.
- Ensure professional communication at all times, providing accurate and helpful information to callers.
- Follow up on pending leads to guarantee timely responses and maximize conversion opportunities.
- Prepare basic reports on social media performance, call activities, lead status, and follow-up progress.
- Collaborate closely with marketing and sales teams to assist in campaign execution and lead conversion efforts.

Required Qualifications

- Bachelor’s degree in Marketing, Business Administration, Media, Communication, or a related field.
- Proficient spoken and written communication skills in English and Urdu.
- Confident and professional telephone communication abilities.
- Solid understanding of social media platforms and basic digital marketing principles.
- Strong skills in customer interaction, coordination, follow-up, and communication.
- Ability to manage multiple inquiries simultaneously while maintaining accurate and organized records.

Preferred Qualifications and Benefits

- Basic knowledge of Canva, Microsoft Office, and Google Workspace is preferred.
- Previous experience in social media management, call center operations, customer service, sales, or marketing will be considered an advantage.
- Competitive salary range from Rs17,000 to Rs85,000 per month, commensurate with experience and skills.
- This is an in-person position, requiring attendance at the designated work location.

This role offers an excellent opportunity for individuals looking to combine their social media expertise with customer service and sales support in a dynamic educational environment. Candidates who are organized, communicative, and eager to contribute to marketing and admission campaigns will find this position rewarding.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Age:
18 - 65 Years
Minimum Education:
Bachelors
Career Level:
Mid-Level
Maximum Experience:
5 Years
Apply Before:
Oct 17, 2026
Posting Date:
Oct 11, 2026

Direction Schools

· 11-50 employees - Lahore

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