Social Media Manager

Ed Advisory is a specialized consultancy dedicated to assisting students with university and scholarship applications, including prestigious programs such as Fulbright, Chevening, and Commonwealth Shared Scholarships. The organization provides personalized, one-on-one guidance tailored to each applicant’s academic background and goals. With a strong history of successful nominations, Ed Advisory emphasizes clarity, confidence, and strategic planning throughout the application journey. The work environment is collaborative and student-focused, prioritizing mentorship and helping individuals achieve their full potential.

Key Responsibilities
The Social Media Manager will be responsible for planning, creating, and publishing engaging content across Ed Advisory’s social media platforms to enhance brand awareness and audience engagement. This includes developing and executing targeted social media campaigns, optimizing posts for maximum reach and performance, and actively engaging with followers by responding to comments and messages promptly and professionally. The role requires close collaboration with the advisory team to showcase success stories, share educational insights, and promote the organization’s services. Additionally, the manager will monitor social media analytics regularly to evaluate campaign effectiveness and refine strategies accordingly. This position is part-time and remote, demanding strong self-management skills, consistent communication, and alignment with Ed Advisory’s mission and values.

Required Qualifications
- Proven expertise in Social Media Marketing and Social Media Optimization (SMO) to effectively manage and grow multiple platforms.
- Strong skills in Content Strategy and Writing, with the ability to create and adapt compelling posts tailored to target audiences.
- Excellent communication skills to engage clearly and supportively with students, partners, and followers.
- Ability to analyze social media metrics and adjust campaigns based on performance data.
- Experience using scheduling tools such as Buffer or Hootsuite.
- Basic graphic or video editing skills are advantageous.
- Demonstrated capacity to work independently in a remote setting, manage time efficiently, and meet deadlines.
- Relevant education or training in marketing, communications, or a related field is preferred.

Preferred Qualifications and Benefits
A genuine interest in education, scholarships, or student advising is highly valued. The role offers flexibility in working hours and the opportunity to contribute meaningfully to a student-centered organization focused on mentorship and academic success. This position is ideal for someone who thrives in a remote work environment and is passionate about supporting students in their educational journeys.