Social Media Manager

Ed Advisory is a specialized consultancy dedicated to supporting students through university and scholarship application processes, including prestigious programs like Fulbright, Chevening, and Commonwealth Shared Scholarships. The organization provides personalized, one-on-one consultations tailored to each applicant’s academic background and goals. With a strong history of successful nominations, Ed Advisory emphasizes clarity, confidence, and strategic planning. The work environment is collaborative and student-focused, prioritizing mentorship and helping individuals achieve their full potential.

The Social Media Manager will play a key role in enhancing Ed Advisory’s online presence by planning, creating, and publishing engaging content across various social media platforms. This part-time, remote position requires managing social media campaigns, optimizing posts for maximum reach and engagement, and maintaining timely, professional interactions with followers. The role involves close collaboration with the advisory team to showcase success stories, share educational insights, and promote the organization’s services. Monitoring and analyzing social media metrics to continuously improve strategy is also essential. Flexibility, self-management, and alignment with Ed Advisory’s mission are critical for success in this role.

Key Responsibilities
- Develop, plan, and execute social media campaigns to increase brand awareness and engagement.
- Create and publish compelling content tailored to target audiences across multiple platforms.
- Monitor social media channels, respond promptly and professionally to comments and messages.
- Collaborate with the advisory team to highlight student success stories and share educational tips.
- Analyze social media performance data and adjust strategies to optimize results.
- Utilize scheduling tools to manage content calendars efficiently.
- Maintain consistent communication and ensure alignment with Ed Advisory’s values and goals.

Required Qualifications
- Strong skills in Social Media Marketing and Social Media Optimization (SMO) to effectively manage and grow multiple platforms.
- Expertise in content strategy and writing, with the ability to craft engaging posts that resonate with diverse audiences.
- Excellent communication skills to interact clearly and supportively with students, partners, and followers.
- Ability to analyze social media metrics and adapt campaigns based on data-driven insights.
- Experience with social media scheduling tools such as Buffer or Hootsuite.
- Basic graphic or video editing skills are advantageous.
- Proven ability to work independently in a remote environment, manage time efficiently, and meet deadlines.

Preferred Qualifications and Benefits
- Demonstrated interest or experience in education, scholarships, or student advising is highly valued.
- Relevant education or training in marketing, communications, or related fields is preferred.
- The role offers flexible working hours and the opportunity to contribute meaningfully to student success through a supportive and mission-driven organization.

This position is ideal for a motivated social media professional who is passionate about education and eager to make an impact by connecting with aspiring students and promoting valuable scholarship opportunities.