Social Media Manager

Zane is seeking a talented Social Media Manager to join our dynamic team in Karachi. The ideal candidate will be responsible for managing our social media presence, driving engagement through creative content, and collaborating closely with various departments to support brand growth. This role offers an exciting opportunity to work within the fashion and retail industry, contributing to campaigns, product launches, and influencer partnerships.

Key Responsibilities:
- Manage day-to-day operations of social media platforms and maintain an organized content calendar.
- Plan and execute content strategies for product launches, marketing campaigns, and retail activities.
- Develop and coordinate advertising creatives specifically for Meta platforms.
- Oversee influencer and PR outreach, including gifting initiatives and follow-ups to build strong relationships.
- Monitor and analyze content performance, providing insights and proposing innovative creative ideas to enhance engagement.
- Collaborate effectively with content, e-commerce, and retail teams to ensure alignment and maximize impact.

Required Qualifications:
- Minimum of 2 years of relevant experience in social media management or brand marketing.
- Strong understanding of Instagram, TikTok, and the nuances of fashion and lifestyle content.
- Excellent visual and creative sensibility to produce compelling social media assets.
- Proficiency with design tools such as Canva, Adobe Creative Suite, and AI-driven creative applications.
- Highly proactive, well-organized, and capable of working independently with minimal supervision.

Location:
This position is based in Karachi.

Industry:
Fashion / Retail

Zane offers a collaborative work environment where creativity and innovation are valued. If you are passionate about social media and have a keen eye for fashion and lifestyle trends, this role provides a platform to grow your skills and make a significant impact on our brand’s digital presence.