We are seeking a creative and results-oriented Social Media Manager to enhance and expand our presence across platforms such as Facebook, Instagram, LinkedIn, and TikTok. The ideal candidate will have a solid understanding of social media marketing, content planning, audience engagement, and performance analysis. This role requires someone who can develop effective strategies, create engaging content, and analyze metrics to drive growth and brand awareness.
Key Responsibilities
- Develop and implement social media strategies that align with company objectives.
- Plan and maintain a monthly and weekly content calendar to ensure consistent posting.
- Create, coordinate, and publish engaging content including posts, reels, stories, and videos.
- Manage all company social media accounts while maintaining consistent brand messaging.
- Monitor audience interactions such as comments, messages, and mentions to foster engagement.
- Research current social media trends, relevant topics, and competitor activities to stay ahead.
- Collaborate with design and marketing teams to produce creative and compelling content.
- Track social media performance using analytics tools and prepare regular performance reports.
- Identify opportunities to improve engagement, reach, lead generation, and overall social media effectiveness.
- Support paid social media campaigns as needed.
- Ensure all published content adheres to brand guidelines and maintains a professional tone.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field is preferred.
- 0-1 year of experience in social media management or digital marketing is preferred.
- Strong knowledge of major social media platforms and their best practices.
- Good understanding of content strategy, social media analytics, and audience engagement techniques.
- Excellent written and verbal communication skills.
- Creative mindset with strong attention to detail.
- Ability to manage multiple tasks efficiently and meet deadlines.
- Basic familiarity with tools such as Canva, Meta Business Suite, or similar platforms is a plus.
- Experience with short-form video content and awareness of current social media trends is advantageous.
Preferred Qualifications and Benefits
We offer a competitive salary ranging from Rs30,000 to Rs50,000 per month, based on experience and skills. The work environment is professional and collaborative, providing opportunities for learning and career growth. You will gain exposure to real-world digital marketing and social media campaigns, with performance-based growth opportunities available. This position requires in-person attendance at the workplace.
If you are passionate about social media and eager to contribute to a dynamic team, this role provides an excellent platform to develop your skills and advance your career in digital marketing.