Savari is an innovative conversational AI platform designed to simplify daily mobility and lifestyle decisions through voice-first technology. The platform integrates transportation and lifestyle services into a seamless, intuitive experience, allowing users to ride, drive, explore automotive services, and access various lifestyle solutions effortlessly. Savari fosters a culture of innovation and user-centric design, offering team members the chance to contribute to cutting-edge conversational AI products.
The Social Media Manager role is a full-time, on-site position based in Lahore. This role focuses on planning, creating, and publishing engaging content across multiple social media platforms to enhance brand awareness and foster community engagement. The Social Media Manager will oversee social media calendars, optimize posts for maximum reach and interaction, monitor performance metrics, and respond promptly and professionally to audience engagement. Collaboration with marketing, content, and product teams is essential to ensure social media efforts align with overall brand and campaign strategies. Staying current with social media trends and proposing innovative approaches to strengthen Savari’s digital presence is a key part of the role.
Key Responsibilities
- Develop, plan, and execute social media content strategies aligned with brand and campaign goals.
- Manage and maintain social media calendars to ensure consistent and timely posting.
- Optimize social media posts to maximize reach, engagement, and community growth.
- Monitor, analyze, and report on social media performance metrics to inform strategy adjustments.
- Engage with the online community by responding to comments, messages, and interactions professionally and promptly.
- Collaborate closely with marketing, content, and product teams to integrate social media initiatives with broader marketing efforts.
- Keep abreast of the latest social media trends, tools, and best practices, recommending new tactics to enhance Savari’s digital footprint.
Required Qualifications
- Strong expertise in Social Media Marketing and Social Media Optimization (SMO) to design and refine platform-specific campaigns.
- Excellent communication and writing skills to create clear, engaging, and consistent messaging across various channels.
- Experience in content strategy, including developing and managing social media content calendars aligned with brand objectives.
- Proficiency with analytics tools and the ability to interpret data to optimize content and posting strategies.
- Relevant educational background such as a degree in Marketing, Communications, Media Studies, or a related field.
- Prior experience managing social media accounts for brands or startups, demonstrating measurable success.
Preferred Qualifications and Benefits
- Basic skills in graphic design or video editing to enhance content quality.
- Familiarity with conversational AI or technology products, contributing to a deeper understanding of Savari’s offerings.
- Ability to work effectively within a cross-functional team environment, fostering collaboration and innovation.
This role offers the opportunity to be part of a forward-thinking company at the forefront of conversational AI, contributing to a platform that transforms how users interact with mobility and lifestyle services.