Social Media Manager

We are looking for a talented Social Media Manager to lead the development and execution of organic social media strategies for our agency and its brands. This role focuses on platforms including Facebook, Instagram, LinkedIn, and YouTube. The ideal candidate will have a deep understanding of what types of content perform well on each platform and how their respective algorithms reward different formats. This position is dedicated solely to organic growth and does not involve managing paid media or Meta Ads campaigns.

Key Responsibilities
- Develop and implement comprehensive social media strategies that align with brand positioning and overall business goals.
- Plan and maintain detailed content calendars customized for each platform’s audience and behavior.
- Create, organize, and publish engaging content specifically designed for Facebook, Instagram, LinkedIn, and YouTube.
- Stay updated on current social media trends and quickly incorporate them to maximize reach and engagement.
- Write compelling captions and hooks tailored to each social media channel to drive interaction.
- Collaborate closely with designers, editors, and internal teams to ensure content quality and consistency.
- Monitor and analyze key performance metrics such as reach, engagement, saves, and clicks to continuously refine the content strategy.
- Maintain a consistent brand voice, tone, and messaging across all social media platforms.
- Ensure precision in posting schedules, formatting, captions, hashtags, and timing to optimize performance.

Required Qualifications
- 2 to 3 years of hands-on experience managing and growing social media profiles organically for brands or agencies. Experience with Meta Ads is advantageous but not required.
- Strong practical knowledge of platform algorithms, content formats, and audience behavior on Facebook, Instagram, LinkedIn, and YouTube.
- Demonstrated ability to independently develop and execute social media strategies rather than simply following instructions.
- Keen awareness of social media trends with the agility to act on them promptly.
- Excellent copywriting skills, including the ability to craft engaging hooks, captions, and calls to action.
- Strong verbal and written communication skills.
- High attention to detail and a commitment to maintaining content quality.
- Ability to work autonomously and take full ownership of results.

Preferred Qualifications and Benefits
- Experience managing social media accounts within an agency environment.
- Familiarity with analytics tools and techniques for optimizing content performance.
- Video editing skills, especially for short-form content such as reels and shorts.
- Experience working with eCommerce or service-based brands.

Joining our agency offers the opportunity to work with a growing eCommerce-focused team, taking hands-on ownership and strategic responsibility in your role. You will gain exposure to multiple brands and diverse social media platforms, with the chance to build scalable systems beyond just content creation.

Compensation and Work Location
- Salary range: Rs 60,000 to Rs 70,000 per month.
- This is an in-person position.

If you are passionate about organic social media growth and eager to contribute strategically within a dynamic agency environment, we encourage you to apply.