Social Media Marketing - Interns (Gulberg-Greens) (Isb/Rwp)

Right Tail Corp is a dynamic software development partner known for its focus on speed, precision, and delivering measurable outcomes. The company works closely with leading technology firms to design, build, and scale high-quality products, guiding projects from initial strategy and architecture through full development and deployment. By operating as an extension of client teams, Right Tail combines startup agility with enterprise-level discipline to accelerate product roadmaps and foster innovation. Their expertise spans platforms, SaaS products, mobile applications, and blockchain solutions, enabling clients to achieve top-tier market performance.

The Social Media Marketing Intern role is a full-time position based in Gulberg-Greens, with a hybrid work arrangement that includes on-site presence in Rawalpindi and remote work flexibility. The intern will support daily social media operations by planning and publishing content across various platforms, monitoring audience engagement, and responding to interactions under supervision. This role offers hands-on experience in content creation tailored to different social channels, ensuring alignment with the company’s brand voice. The intern will collaborate closely with the marketing team to assist in campaign execution, track performance metrics, prepare basic reports, and recommend improvements based on data trends and analytics. This position provides valuable exposure to digital marketing strategies within a fast-paced software product environment and opportunities to learn from seasoned professionals.

Key Responsibilities
- Assist in planning, creating, and publishing social media content across platforms such as Facebook, Instagram, LinkedIn, Twitter (X), and TikTok.
- Monitor social media engagement and respond to audience interactions in a timely and professional manner.
- Support the marketing team in running digital campaigns and promotional activities.
- Track and analyze social media performance metrics, preparing reports to highlight insights and suggest improvements.
- Collaborate with team members to ensure content aligns with brand guidelines and marketing objectives.
- Stay updated on social media trends and best practices to contribute fresh ideas for campaign optimization.

Required Qualifications
- Strong interest and foundational knowledge in Social Media Marketing and Digital Marketing principles.
- Ability to contribute effectively to social media content creation and general marketing tasks.
- Good written and verbal communication skills appropriate for professional and public-facing content.
- Basic understanding of major social media platforms and their best practices, including Facebook, Instagram, LinkedIn, Twitter (X), and TikTok.
- Currently enrolled in or recently graduated from a degree program in Marketing, Communications, Business, or a related field.
- Ability to work in a hybrid environment, managing time efficiently while coordinating with both on-site and remote team members.
- Familiarity with digital tools such as Canva (or similar design software), social media scheduling platforms, and basic analytics dashboards is a plus.
- A proactive mindset with curiosity and eagerness to learn and experiment with new ideas to optimize campaign performance.

Preferred Qualifications and Benefits
While not mandatory, proficiency in digital design tools and social media analytics will be advantageous. This internship offers a unique opportunity to gain practical experience in a fast-growing software development company, working alongside experienced marketing professionals. The hybrid work model provides flexibility, balancing on-site collaboration with remote work convenience, fostering both professional growth and work-life balance.

This role is ideal for individuals passionate about digital marketing who are eager to develop their skills in a supportive and innovative environment.