Web Design Lead Associate

Spectrum HCM (Pvt.) Ltd. is seeking a talented and detail-oriented Web Design Lead Associate to support our digital marketing efforts by designing, managing, maintaining, and optimizing multiple websites.

The ideal candidate will have strong knowledge of web design, UX/UI, front-end development, CMS platforms, SEO, website analytics, and performance optimization.
working hours 6 pm to 3 am

Responsibilities

Design, develop, and maintain responsive, user-friendly websites.
Create and update landing pages, service/product pages, blogs, and website content.
Ensure consistent branding, design standards, and user experience across websites.
Optimize website speed, performance, functionality, and SEO.
Manage CMS, plugins, integrations, and third-party tools.
Conduct regular website audits and resolve technical, UX, content, and functionality issues.
Monitor website performance, traffic, and user behavior.
Coordinate with IT teams, developers, and external vendors on technical requirements.
Apply UX/UI best practices to improve navigation, engagement, and conversions.
Optimize landing pages, CTAs, forms, and user journeys based on analytics.
Stay updated with web design, UX/UI, SEO, and digital technology trends.
Monitor website performance using Google Analytics and Google Search Console.
Track traffic, bounce rate, conversions, user behavior, and other KPIs.
Prepare regular performance reports and recommend improvements.
Work closely with Marketing, SEO, Social Media, Content, and Design teams.
Align website initiatives with digital marketing and lead-generation objectives.
Requirements
Bachelor's degree in Web Design, Graphic Design, Computer Science, or a related field.
3 years of experience in web design, front-end development, or a related role.
Strong knowledge of HTML, CSS, JavaScript, PHP or similar front-end technologies.
Experience with CMS platforms such as WordPress, Drupal, or similar.
Understanding of SEO and SEO-friendly web design.
Experience with Google Analytics or similar website analytics platforms.
Strong understanding of UX/UI principles.
Ability to interpret social media and digital marketing data.
Strong attention to detail and design sense.
Ability to manage multiple projects and meet deadlines.
Strong communication and cross-functional collaboration skills.
Working Hours: The candidate must be comfortable working late-night hours, as we are a US-based organization aligned with US business operations.
Other Benefits:
Annual Bonuses
Family Health Insurance
Life Insurance
Fuel Allowance
Subsidized Meal