Odessey TEC is on the look-out for an experienced PR & Brand Manager to head the branding and campaign planning domain of our Boxing Gloves & Martial Arts division.

In this role, you will be responsible for developing, implementing and executing go-to-market campaigns for brand awareness, sales, and branding over the globe.

ROLES & RESPONSIBILITIES

  • Maintain tracking of online consumers, market trends and culturally significant events for marketing opportunities.
  • Devise strategies to drive online traffic to the product website.
  • Develop and manage online brand and product campaigns to raise brand awareness.
  • Create holistic online marketing campaigns for an increase in sales and brand reach, supervise execution.
  • Evaluate customer research, market conditions, and competitor data.
  • Aid in the construction of online user personas.
  • Create and supervise the execution of media publication plans.
  • Lead website optimization and landing pages for low bounce rates, on-page time and sales conversions.
  • Monitor brand reputation and direct necessary corrective actions.
  • Advise on website design, content, and communication with respect to the brand.
  • Plan team tasks based on quarterly targets and prioritized tasks.
  • Oversee team targets and performance metrics.
  • Aid in employee recruitment and on boarding.

EXPERIENCE & QUALIFICATIONS

  • At least 3 years experience in a similar role, altogether 7 plus years of experience.
  • Hands-on with Google Analytics (preferably certified by Google Academy).
  • At least 1 year of experience with Google Adwords.
  • At least 1 year of experience with Facebook advertising.
  • Basic familiarity with SEO and Affiliate marketing principles.
  • Fluent in English (written and verbal).
  • At least 1-year experience in leading team of up to 5 people.
  • Masters degree in marketing from reputable university preferred.

Skills Required

  • Content Marketing
  • Brand Development
  • Communication Skills

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
BBA (Marketing), MBA (Marketing)
Career Level:
Experienced Professional
Experience:
2 Years - 5 Years
Apply Before:
Jun 29, 2020
Posting Date:
May 29, 2020

Starpak Martial Arts Pvt Ltd

Importers / Distributors/Exporters · 601-1000 employees - Lahore

Our company dates back 100 year and over 4 generations since 1919. We are manufacturer and exporter of martial art goods for well renowned brands such as Century, Ringside, Title, Fuji etc reside in United States. We are also supplying to MMA ware house since 1992. In addition we also have supplied martial art products to famous brands like Adidas, Starpro and host of other smaller companies worldwide. We guarantee the highest production quality manufactured under cutting edge technology. We are intensely organized company with top of the market R&D. When the new Karate Mitt with the bigger foam was being developed it was Starpak which make first mould based on a rough sample send by WKF to Double D. All products made for WKF approval by Starpak represent the highest protection and safety quality. We work with one goal which is "Perfection"

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