Territory Sales Manager - HoReCa

METRO Pakistan (Pvt) Limited, part of the globally recognized METRO GROUP, has been a key player in the wholesale cash & carry sector since its first center opened in Pakistan in 2007. Following rapid expansion to five centers within 18 months, METRO merged with Makro-Habib in 2012, combining resources to strengthen their market position and deliver enhanced value to customers and suppliers. Today, METRO operates 10 wholesale centers across major cities including Lahore, Karachi, Multan, Islamabad, and Faisalabad. As part of METRO Cash & Carry’s international network, which spans over 750 stores in 25 countries with a workforce exceeding 107,000 employees, METRO Pakistan continues to lead in self-service wholesale.

Key Responsibilities

- Acquire target buying rates and maintain average turnover to meet business objectives.
- Achieve defined sales targets and complete customer visit goals consistently.
- Activate and onboard new customers, focusing on HoReCa (Hotels, Restaurants, Catering) and O&I (Offices & Institutions) sectors.
- Maintain and regularly update comprehensive customer records to ensure accurate data management.
- Develop and implement tailored action plans for each key customer to drive sales and engagement.
- Conduct scheduled customer visits and submit detailed reports to the line manager promptly.
- Organize and support customer panels to foster strong relationships and gather feedback.
- Provide timely and relevant customer feedback to Department Managers within the store and the Purchasing Division.
- Monitor market trends and competitor activities, delivering insightful reports to the line manager.
- Analyze customer information prior to visits to prepare effectively and identify opportunities.
- Set clear sales objectives and perform gap analysis to measure progress against targets.
- Evaluate market share development for each customer to identify growth potential.
- Conduct thorough customer situation analyses and monitor budget performance to ensure alignment with business goals.
- Facilitate the exchange of relevant information with Department Managers and Floor Managers to support coordinated efforts.

Required Qualifications

- Bachelor’s degree or an equivalent qualification is mandatory.

METRO Pakistan offers a dynamic work environment within a leading international wholesale company, providing opportunities for professional growth and development. The role demands a proactive approach to customer management, strong analytical skills, and the ability to work collaboratively across departments to achieve sales excellence.