Posted Mar 06, 2017 1 views
Job Description:
- As a brand manager of one of the leading names in video surveillance industry in Pakistan, you are expected to improve the brand’s overall image and outreach
- We are not looking for someone to follow the orders; we are rather looking for an experienced leader who can build a marketing strategy with promising results from scratch.
- Responsible for creating and implementing a marketing strategy to ensure demand generation and brand building across multiple channels, including TV adverts, email/direct mail, digital, exhibitions and PR.
- Taking brand ownership and provide the vision, mission, goals and strategies to match up to.
- Skilfully avail all opportunities and craft new ideas to market and promote the Brand.
- Maintains visual standards at all times, showcasing the Brand image through excellent visual impact.
- Responsible for generating tag lines and slogans etc. for new and existing products and services, coming up with ideas for new packaging designs, including shape, size, colors, fonts and imagery.
- Liaising with Principal Product design team when needed.
- To develop and implement the digital strategy including website, social media and other digital tools and day-to-day management of the digital channels to ensure information remains relevant and up to date.
- Build strategic relationships with media partners and vendors
- Managing the production and content of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters.
- To provide forecast on brand performance, competition, products, marketing practices and customer satisfaction.
Job/Person Specification
- Preferably Masters in Business Administration (Marketing). Candidates with engineering background will be preferred.
- Proven experience of 3+ years as Marketing Manager/Product/Brand Manager or similar role for a known brand/company.
- Excellent communication and interpersonal skills
- Creative thinker, able to use a structured approach, delivering on time and within budget.
- Continually learning the latest platforms, technology tools and marketing solutions
What We Offer:
Company Provides competitive environment, unlimited learning/training opportunities along with the following incentives.
● Laptop
● Fuel Allowance
● Smart phone with monthly call/data plan
Job Details
Electronic Security Company
Founded in 1991 as Electronic Spares; importers and distributors for semiconductor components and parts, Electronic Security Company has established itself as a leading distributor for Security and Surveillance Systems in Pakistan. Renowned for providing excellence in system design consultancy, solution formation and after sales support across all sectors and industries. We have gained success and reputation through development of friendly partnerships with our vast portfolio of esteemed customers that include top players in Pakistan's surveillance and security systems market.
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