Responsibilities

  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Facilitate lead generation through her content marketing strategies
  • Experience in using tools to monitor performance of social media metrics to track progress
  • Run promotional campaigns on social media to garner traction and leads

Requirements

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Graduate in marketing or relevant field

Job Details

Job Channel:
Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gulberg 2, Lahore, Pakistan
Gender:
Female
Education:
Masters only
Career Level:
Experienced Professional
Minimum Experience:
5 Years (Must be an experienced Professional)
Apply Before:
Sep 01, 2021
Posting Date:
Aug 10, 2021

TLS Technology

Courier / Logistics · 11-50 employees - Lahore

TLS Technology Australia New Zealand.

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