Traditional & Digital Marketing Manager (Real Estate) - Lahore

Grand City is seeking a dynamic and results-oriented Marketing Manager to lead the development and execution of integrated marketing strategies. This role is pivotal in strengthening brand positioning, driving lead generation, and supporting overall business growth. The ideal candidate will have a strong background in marketing within real estate or related industries and be capable of managing diverse marketing initiatives across digital, traditional, and PR channels. Based in Lahore, this full-time position requires a proactive leader who can collaborate effectively across departments to ensure cohesive campaign execution and measurable results.

Key Responsibilities

- Develop and implement comprehensive marketing strategies that align with the company’s business goals.
- Lead and oversee digital marketing, social media, content creation, public relations, and traditional marketing efforts.
- Plan, manage, and execute marketing campaigns, product launches, activations, and promotional activities.
- Drive lead generation and customer acquisition through targeted and effective marketing campaigns.
- Manage marketing budgets, coordinate with vendors, agencies, and external partners to optimize resources.
- Monitor market trends, competitor activities, and customer insights to inform marketing strategies.
- Collaborate closely with Sales, Design, Digital, and other internal teams to ensure campaign alignment and consistency.
- Prepare detailed marketing reports, analyze campaign performance, return on investment (ROI), and lead quality.
- Enhance and maintain brand identity, ensuring consistent messaging across all marketing channels.
- Support the creation of marketing materials, including presentations, brochures, and other promotional assets.

Required Qualifications

- Bachelor’s degree in Marketing, Business Administration, or a related discipline.
- 4 to 6 years of relevant marketing experience, preferably within real estate, property development, or a related sector.
- Strong knowledge of digital marketing, branding, lead generation, and campaign management.
- Proven track record in managing marketing campaigns and leading teams effectively.
- Excellent communication, negotiation, analytical, and project management skills.
- Ability to thrive in a fast-paced, target-driven environment.

There are no additional preferred qualifications or benefits explicitly mentioned for this role. However, candidates who demonstrate strategic thinking, creativity, and a collaborative mindset will be well-positioned to succeed in this role. Grand City offers an opportunity to contribute to a growing organization with a focus on innovation and market leadership.