Requirements of the Role:
• Experience in strategizing and executing both on-site and off-site SEO campaigns
• Apart from SEO, candidate must have experience in strategizing and executing SEM, Display Advertising and Social advertising campaigns
• Strong understanding of current online marketing concepts, strategies and best practices.
• Experience in ecommerce, CMS, Email marketing, and social media.
• Excellent analytical skills, ability to quickly understand and resolve issues
• Excellent time management skills, ability to thrive in a fast-paced environment
• Willing to work for long hours when needed
• Excellent oral and written client communication skills
• Proficient in Outlook, Excel, Access, PowerPoint, and Word
• Well versed in various Internet community and e-commerce applications
• Develop, implement and execute comprehensive digital marketing campaigns for company and clients (whenever needed), including SEO, paid search, display advertising and social media advertising campaign
• Hands-on experience & knowhow of on-site SEO and off-site SEO
• Hands-on experience & knowhow of Google Display Network, YouTube ads, LinkedIn, Twitter, Mobile, Google Maps & Local ads, Display advertising, e-mail marketing and others
• Measure, track and analyze marketing programs/campaigns and performance across.
• Collaborate with a wide array of business and technology partners to continuously build and evolve digital communication channels.
• Provide accurate reports and analysis to demonstrate effective return on investment (ROI);
• Negotiate with media suppliers to achieve the best price for clients.
• Manage the contact database and assist with lead generation activities
• Research new online media opportunities that may benefit the business through mobile, social media & ads platforms.
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly trends in mobile marketing.
• Develop and execute projects, including delegation of the tasks, strict adherence to deadlines and budget, developing and revising ideas, and implementing projects
Traffic Digital is a leading digital marketing company of Dubai, UAE, offering people and businesses the opportunity to get the most out of their digital/online presence. We cater exclusively to the IT markets of the Middle East, dealing primarily in following services/solutions: Professional Websit ...Read More