Trainee Product Marketing

Veevo Tech is a dynamic technology company specializing in SaaS products such as Empleado for HR operations and QueryQ for customer communications, along with cPaaS services including SMS, Voice, and WhatsApp. The company also offers IoT solutions and AI-driven products like AI-based chatbots unified under OneID, a single sign-on and organizational access platform. The Trainee Product Marketing role is designed to support Veevo Tech’s marketing, public relations, content creation, and brand-building efforts. This position involves assisting in the development and coordination of marketing content, social media campaigns, promotional materials, and communication initiatives while maintaining consistent brand messaging. The role also includes conducting market and competitor research, content planning, campaign execution, and collaboration with internal teams to translate product features and initiatives into engaging content such as social media posts, promotional copy, feature briefs, and short videos.

Key Responsibilities
- Develop and implement content strategies and calendars across social media, websites, and digital platforms.
- Create and present camera-facing content including product videos, tutorials, interviews, reels, company updates, and promotional materials.
- Act as a brand ambassador for Veevo Tech and Veevonix in digital content and public communications.
- Research, write, and present scripts that clearly explain technical concepts, product features, benefits, and use cases in a customer-friendly manner.
- Manage marketing content such as social media posts, blogs, captions, product stories, testimonials, case studies, and promotional collateral.
- Define product positioning, value propositions, and key messaging based on customer insights, market trends, and business goals.
- Collaborate with product, technical, sales, and design teams to plan product launches, feature promotions, go-to-market strategies, and campaigns.
- Plan, execute, and optimize digital marketing campaigns across social media, email, SMS, WhatsApp, websites, and other channels.
- Grow and manage the company’s social media presence, audience engagement, and brand visibility.
- Implement SEO best practices and support SEM campaigns to boost website traffic and lead generation.
- Support public relations efforts including press releases, media communications, partnerships, and brand collaborations.
- Coordinate with designers, photographers, videographers, and external vendors to produce timely, high-quality marketing content.
- Conduct market research to identify customer needs, industry trends, competitor activities, and new marketing opportunities.
- Organize promotional activities for product launches, exhibitions, trade shows, conferences, and corporate events.
- Monitor and analyze content performance, campaign results, engagement metrics, website traffic, and lead generation to enhance marketing effectiveness.
- Ensure consistent brand identity, messaging, and quality across all marketing channels.
- Attend customer meetings, market visits, content shoots, exhibitions, and industry events, including travel as required.

Required Qualifications
- Minimum of 1 year of experience in Marketing, Digital Marketing, Content Creation, or related fields.
- Strong skills in content writing, video editing, social media management, and creative development.
- Good understanding of digital marketing principles, market research, SEO, and current social media trends.
- Excellent communication, coordination, analytical, and organizational abilities.
- Proactive and creative mindset, comfortable using AI and emerging digital tools.

Preferred Qualifications and Benefits
- Consistently deliver high-quality content and marketing campaigns on schedule.
- Maintain a strong and consistent brand presence across digital platforms.
- Make marketing decisions supported by market, competitor, customer, and performance insights.
- Proactively contribute new content ideas, campaign concepts, and marketing opportunities.
- Effectively coordinate across departments to support business and product objectives.

Compensation and Perks
- Competitive basic salary with annual or semi-annual increments.
- Fuel allowance where applicable.
- Company-provided postpaid mobile connection.
- Family health insurance plan eligibility.
- Paid annual leave.
- Employee Old Age Benefit Contribution (EOBI).
- Supportive and transparent work environment promoting diversity and inclusion.

This is a full-time, permanent, office-based position located at Veevo Tech’s Islamabad office on Main G-13 Service Road. Veevo Tech is an equal opportunity employer committed to diversity and inclusion, maintaining a 50/50 gender ratio within the company. The monthly salary range for this role is Rs. 40,000 to Rs. 55,000.

Additional Information
Candidates should be prepared to answer questions regarding their current or last net salary, availability to start immediately, and practical experience in PR, Marketing, Content Creation, or Social Media. The role requires in-person attendance and may involve travel to other cities for events and meetings.